What is occupancy, and why does it matter? Occupancy is calculated by dividing your property’s number of available nights by booked nights, typically within a 12-month window. Because supply is currently outpacing demand, many hosts have seen declines in occupancy in 2022 versus 2021. (However, global short-term rental demand remains at a historic high.)
If you're a vacation rental host, you've likely heard about #Airbnbust—or the belief that, because some hosts' occupancy rates have recently declined, a so-called Airbnb bubble is about to burst. We're here to tell you: Don’t panic. Because your properties may actually be performing better than you think. Keep reading for five practical steps you can take to bolster your rental business right now, whether you’re feeling the bust or not.