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AirDNA Data: Jackson

How is Jackson performing?

73

Good
Market Score

75

Investability

60

Rental Demand

53

Revenue Growth

53

Seasonality

41

Regulation

Annual Revenue

$30.7K

+3%

past year

Occupancy Rate

36%

+4%

past year

Average Daily Rate

$301.3

+3%

past year

Revenue per Available Rental (RevPAR)

$142.2

+6%

past year

Jackson Performance Details

Total available listings

320

+3%

past year

Listings by rental channel

Channel

Airbnb (43%)

Vrbo (35%)

Both (23%)

Listings by rental size

Bedrooms

1 Bedroom (18%)

2 Bedroom (21%)

3 Bedroom (35%)

4 Bedroom (14%)

5+ Bedroom (12%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (68%)

91-180 nights (9%)

181-270 nights (9%)

271-365 nights (15%)

Listings by rental type

Type

Entire Home (89%)

Private Room (11%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (7.5%)

Moderate (43.8%)

Strict (40.6%)

Super Strict (8.1%)

Listings by Minimum Stay

1 Night (8.1%)

2 Nights (50.3%)

3 Nights (19.7%)

4-6 Nights (2.8%)

7-29 Nights (3.8%)

30+ Nights (15.3%)

What amenities do listings have?

Parking

92%

Wireless Internet

87%

Tv

83%

Heating

82%

Kitchen

80%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Vacasa
110.6%129
4.53
Evolve
100.1%147
4.95
Birch Hospitality
61.0%128
4.95
NHMT Rentals
50.0%2358
4.81
Premier Vacation Rental
20.0%29
4.36

Occupancy

Occupancy Rate

36%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$3,065,883

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$36

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$36

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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