Invest & host confidently with short-term rental data. AirDNA helps with everything from market selection to finding the perfect property.

Your Airbnb research questions, answered.

Gain valuable insights into your specific market: occupancy rates, competitive trends, Average Daily Rates (ADR), and more.

Don’t leave money on the table. Know exactly how much to charge based on your vacation rental pricing strategy

Understand the investment potential of any address in the world. See how much you could make, assess seasonality trends, and more.

Access everything you need to know about your listing, market, and competition with 25+ unique insights.

Create a hand-curated list of your top competitors to see how your rates, amenities, and revenue stack up.

Plan your short-term rental strategy based on real booking activity and trends. Plus, see how things change year over year.

Analyze easier. Invest wiser. Price smarter. Succeed faster.

Running a successful short-term rental (STR) requires really knowing what’s going on in the area. Whether you’re deciding on a STR property to buy or want to make more with your current Airbnb, being “in the know” is your golden ticket.


Use interactive maps to explore the competition and insightful charts to see past trends and get reliable future predictions. It’s everything you need to know to take your STR to the next level.

Have a property in mind for a vacation rental? See how it would actually perform based on current nearby listings. Whether it’s a home you own or one you’re considering buying, enter any address, anywhere in the world, and the Revenue Calculator shows you accurate projections for how it would perform as a full-time short-term rental.


No more friend-of-a-friend advice. See real annual revenue, occupancy rates, and Average Daily Rates (ADR) for any property. See market trends to assess if it’s a popular vacation rental market or if it’s cooling down. Access performance data for live listings already available to book (AKA your competition).

Find your next successful short-term rental property

Your vacation rental may be amazing, but is it better than your competition? Connect your Airbnb listing to AirDNA to see its Performance Score—a value of 10-100 that shows you how well you’re performing against your direct competition.

Custom curate your list of competitors to see how you stack up based on future occupancy, booked rates, and booking lead time. Drill deeper to find out their Average Daily Rates  (ADR), occupancy rate, and even their annual revenue. Let the games begin!

Do you know your short term rental’s performance score?

It’s common knowledge that you can charge more on the weekends than the weekdays and during peak season versus slow season. However, pricing is much more dynamic than that. Seasonality, day of the week, current market demand, booking lead time, and even holidays and events all play into how much you can (and should) charge per night.


You need a short-term rental pricing tool that does all those calculations for you. Make sure you’re not leaving money on the table with deep market rate insights and Rate Recommendations curated for your exact listing.

Many STR hosts rely on what happened last year to plan their occupancy and pricing strategies for this year. While that’s worked in the past, things now change too quickly to rely on last year’s data. Instead, you should look ahead to real trends from this season and beyond.


Pacing data for your exact market shows you what dates people are booking, how many listings are available for those dates, how much they’re booking for, median listing pricing, and more. Having this information at your fingertips lets you make smart, on-the-fly decisions that can mean the difference between maximizing your Airbnb occupancy and an empty calendar.

AirDNA has proven to be invaluable. We’ve been able to increase the majority of our properties revenue an average of 15% - 20% this year compared to last

If you want to acquire a specific property, understand a market, or want to see what your current place might be worth as a short-term rental, there really is no better solution.

I’ve used a lot of tools to analyze an investment property, but I’ve found that AirDNA is the most consistent and reliable.

You can use our Airbnb market research tool to create custom comp sets that match your property's specific characteristics. Alternatively, you can connect your listing to your AirDNA account and we’ll automatically match you with 100 similar Airbnb properties. Rather than comparing your three-bedroom mountain cabin to studio apartments downtown, comp sets ensure you're analyzing truly comparable properties. This tailored approach gives you accurate benchmarks for pricing, amenities, and performance to maximize your competitive edge.

How do I compare my property to similar Airbnb listings?

When performing a short-term rental market analysis, different metrics matter to short-term rentals. Focus on occupancy rates, Average Daily Rates (ADR), revenue potential, and Revenue per Available Rental (RevPAR). These key performance indicators reveal market health and potential return on investment (ROI). When you’re doing Airbnb research, you should also examine seasonal trends, guest demographics, and local regulations to get a complete picture of any vacation rental market you're considering.

What metrics matter most for short-term rental market analysis?

Effective market research into Airbnb properties starts with accessing reliable short-term rental data. Begin by exploring Market Scores to identify promising locations, then dive deeper into specific metrics like occupancy rates, Average Daily Rates (ADR), and seasonality patterns. AirDNA's custom search filters let you narrow down properties based on specific criteria, helping you find the perfect investment opportunity or optimize your current listing performance.

How do I conduct effective Airbnb market research?

If you’re wondering how to do market research for Airbnb properties before you buy them, you’re in the right place. Our Airbnb calculator tool lets you evaluate any address as a potential short-term rental investment. Simply enter the property address to see projected revenue, occupancy rates, and seasonality based on comparable properties in the area. This data-driven approach takes the guesswork out of Airbnb investing for beginners and seasoned investors alike. We also have a for-sale property feature that evaluates the performance potential of listings that are available for purchase today.

Can I research potential Airbnb properties before buying?

Not all neighborhoods within a city perform equally as short-term rentals. Submarket analysis allows you to zoom in on specific neighborhoods for your Airbnb business to identify microtrends and opportunities others might miss. Be smart with your Airbnb research and compare vacation rental metrics across different submarkets to find areas with the best combination of demand, pricing power, and growth potential.

How can I identify the best neighborhoods for Airbnb investing?

While both platforms offer valuable insights, comprehensive short-term rental market research requires data from multiple sources. AirDNA combines Airbnb and Vrbo analytics to give you a complete picture of the vacation rental landscape. This integrated approach ensures you're not missing out on platform-specific trends or opportunities when developing your investment strategy.

What's the difference between Airbnb and Vrbo analytics?

The short-term rental market is dynamic, with trends shifting seasonally and sometimes even monthly. If you’re a real estate investor, we recommend conducting Airbnb investment analysis quarterly. Make more frequent checks during high season or when significant local events occur in your market of interest. This allows you to get a sense of how the short-term rental market data on occupancy changes over time. AirDNA's real-time data ensures you always have the most current short-term rental metrics to inform your decision-making.

How often should I update my Airbnb investment analysis?

Comprehensive vacation rental market research requires access to historical and forward-looking data on occupancy rates, pricing trends, booking patterns, and the competitive landscape. You'll also want to understand local regulations, demand drivers (like tourism attractions or business centers), and seasonality patterns around local rental properties. We provide insight into all of these variables in one platform, streamlining your Airbnb research and eliminating the need to cobble together information from multiple sources.

What data do I need for vacation rental market research?

The days of guessing what guests want or how much to charge are over. Today's successful Airbnb hosts and investors rely on concrete short-term rental market data to make informed decisions. With AirDNA's Airbnb analytics, you can identify high-performing markets, understand seasonal patterns to optimize pricing year-round, anticipate market shifts before your competition, and set competitive rates for different types of property to maximize both occupancy and revenue.

Why is data-driven Airbnb research important?

Every journey to invest in Airbnb properties starts with understanding which markets perform best, what property types generate the highest returns, and how much revenue you can expect. Begin your real estate investing with AirDNA's Market Score for an at-a-glance view of a market's potential. As you become more comfortable, use custom filters to uncover opportunities that match your specific investment criteria. Our platform is designed to guide you through the pros and cons of your first Airbnb investment property as a first-time investor or to build a successful short-term rental portfolio as a seasoned professional.

How do I start Airbnb investing as a beginner?

Stop spending hours compiling spreadsheets from multiple sources. Focus on these critical data points for your Airbnb research: 

- Occupancy rates throughout the year, 
- Pricing trends by season and day of week, 
- Competitive insights from similar properties, 
- Future demand through pacing data, and 
- Investment metrics like cap rates and cash flow. 

AirDNA brings all these vacation rental market research elements together in one platform, helping you make decisions for your short-term rental business that drive stronger returns.

What vacation rental market data helps maximize my ROI?

Getting the right information is everything in your Airbnb business, which is why we help you conduct Airbnb market research easily. Look beyond current performance to understand market trajectory. Analyze year-over-year trends in demand, rental income, pricing power, and competitive growth. Markets with consistent or increasing occupancy rates despite growing supply typically offer stronger long-term investment potential. Use AirDNA's historical data alongside forward-looking pacing information to identify vacation rental markets with sustainable growth rather than temporary spikes in popularity.

How can I evaluate the long-term potential of a short-term rental?

Everything you need to know about Airbnb market research

AirDNA’s powerful yet easy-to-use tools make hosting and investing a breeze. This means having every insight you need, all in one place, always up-to-date.

AirDNA helps you invest and host confidently with vacation rental data for 12,0000+ markets worldwide. Register for free and explore today.

Vacation Rental Data & STR Analysis Platform | AirDNA

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Your Airbnb research questions, answered.

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