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AirDNA Data: US Missouri Rocky Mount

How is Rocky Mount performing?

53

Okay
Market Score

86

Investability

42

Rental Demand

26

Revenue Growth

1

Seasonality

50

Regulation

Annual Revenue

$21.5K

+3%

past year

Occupancy Rate

33%

+4%

past year

Average Daily Rate

$319.6

+3%

past year

Revenue per Available Rental (RevPAR)

$137.8

+6%

past year

Rocky Mount Performance Details

Total available listings

341

+3%

past year

Listings by rental channel

Channel

Airbnb (32%)

Vrbo (34%)

Both (35%)

Listings by rental size

Bedrooms

1 Bedroom (10%)

2 Bedroom (10%)

3 Bedroom (44%)

4 Bedroom (18%)

5+ Bedroom (18%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (55%)

91-180 nights (23%)

181-270 nights (15%)

271-365 nights (7%)

Listings by rental type

Type

Entire Home (96%)

Private Room (3%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (12.0%)

Moderate (41.3%)

Strict (38.1%)

Super Strict (8.5%)

Listings by Minimum Stay

1 Night (6.7%)

2 Nights (39.9%)

3 Nights (31.1%)

4-6 Nights (9.1%)

7-29 Nights (0.6%)

30+ Nights (12.6%)

What amenities do listings have?

Aircon

96%

Kitchen

93%

Parking

92%

Tv

90%

Heating

87%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Evolve
150.2%296
4.66
LakeDays.Rentals
81.0%62
4.81
Lage Real Estate
32.0%1
5.00
Traverse
21.0%3
4.00
Vacasa
22.0%6
5.00

Occupancy

Occupancy Rate

33%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$2,148,630

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$33

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$33

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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