What does a “good” Airbnb occupancy rate actually look like and what does it say about your listing’s performance? This guide breaks down how to interpret, benchmark, and optimize your occupancy rate using real short-term rental data.

Airbnb Occupancy Rate: What’s Considered Good and Why It Matters

A good Airbnb occupancy rate usually falls between 60% and 70%, but the ideal range depends on your market, seasonality, and pricing strategy.

The average Airbnb occupancy rate in the U.S. is 54.4%, based on AirDNA data analysis. Use this as a baseline, not a benchmark.

Occupancy rate is only part of the equation. Profitability depends on balancing bookings with pricing. Tools like AirDNA help hosts measure both.

If you’re an Airbnb host or short-term rental investor, occupancy rate is one of the most important numbers you can track. It tells you how often your place is booked, signals how you compare to similar listings, and helps answer the big question: Am I making the most of this property?

What a good Airbnb occupancy rate looks like

How to interpret it through the lens of profit, not just bookings. 

You'll also learn how to benchmark your performance with real data, spot trends in your market, and use AirDNA to make smarter pricing and strategy decisions.

Occupancy rate is the percentage of time your vacation rental is booked out of the time it’s available. You calculate occupancy rate by dividing booked nights by the total available nights and multiplying it by 100 to get a percentage.

For example, if your cabin is available year-round (365 nights) and gets 90 bookings, your occupancy rate is about 25%—meaning it was rented a quarter of the year.

A good Airbnb occupancy rate typically falls between 60% and 70%, though it depends on your market and pricing strategy. The average Airbnb occupancy rate in the U.S. is currently 54.4%, according to AirDNA. However, what matters most is that your rate supports revenue, not just a full calendar.

What’s considered “good” ultimately varies based on location, seasonality, property type, and price point. A luxury beachfront home may earn more with fewer, high-paying guests, while a budget-friendly city apartment could stay booked most nights but generate less income overall.

In fact, AirDNA data shows that lower price tier and urban listings often achieve higher occupancy, but usually at lower average daily rates (ADR). Upscale and seasonal properties tend to have fewer bookings but higher earnings per night, thanks to stronger pricing power.

If you're in a competitive or price-sensitive market, higher occupancy might be necessary to meet your goals. In higher-rate or seasonal markets, fewer bookings can still reflect strong performance.

At the end of the day, a good Airbnb occupancy rate is one that fits your strategy, reflects your market, and drives meaningful revenue—not just one that fills dates.

Use rate recommendations to optimize your pricing strategy.

Occupancy rate tells you how often your place is getting booked, how you stack up against similar listings, and whether your strategy is actually working. It is actually one of the most useful signals you have to understand and improve your property’s performance.

You can’t go back and re-sell a night once it’s passed. Every vacant night is income you’ll never recover, which makes maintaining strong occupancy key to maximizing earnings.

If your occupancy is lower than similar listings in your area or tier, that can be a sign something’s off, whether it’s pricing, photos, or guest experience. Tracking occupancy over time helps flag performance issues early so you can make improvements before they impact your bottom line.

It helps you balance bookings and earnings

Occupancy ultimately ties back to profitability.

A high occupancy rate might look great, but if you're only getting it by charging low rates, you could be leaving money on the table. On the other hand, fewer bookings at a higher nightly rate might bring in more overall.

High occupancy often signals strong local demand, while lower average occupancy might mean your area has seasonal lulls or growing competition. Understanding these patterns helps you fine-tune pricing and marketing to stay competitive.

Upgrades like a hot tub or faster Wi-Fi might boost occupancy, but the only way to know for sure is to track changes over time. Looking at performance before and after improvements lets you evaluate return on investment (ROI) and decide what’s worth investing in.

How to Calculate Your Airbnb Occupancy Rate

Understanding the occupancy rate of your Airbnb property is pivotal for optimizing your rental strategy. Yet, it all comes down to a single equation.

Reserved Days / Available Days x 100 = Occupancy Rate

With that in mind, here's a simple guide on how to calculate Airbnb occupancy rates:

Step-by-step calculation for occupancy rate

Imagine you own a house on the water in North Carolina and you're evaluating its performance on Airbnb over the last 12 months. The property was available for 340 days and booked for 240 days within this timeframe.

Occupancy Rate Calculation: 240/340 x 100 = 70.58%

Of course, if you'd rather not wrestle with spreadsheets and a calculator, tools like AirDNA can do the heavy lifting for you (we’ll show you how that works later).

How to Interpret Your Airbnb Occupancy Rate

It’s easy to assume a high occupancy rate means your listing is doing well. Booked = successful, right? Not always.

Imagine this: One property is booked 70% of the time at $100 per night. Another is booked 50% of the time at $300 per night. Despite having more vacancy, the second property earns significantly more. So while occupancy is helpful, it doesn’t tell the whole story.

To get a clearer picture, you need to look at how often you’re booked and how much you’re charging. Revenue per available rental (RevPAR) is the metric that multiplies your nightly rate with your occupancy to give you a well-rounded understanding of your performance. 

We saw in the previous graph that luxury listings, for instance, have an average annual occupancy of 51% and an average nightly rate of $537. The resulting RevPAR (0.51 x 537) is $273. 

Another way to calculate RevPAR is to divide your total revenue by your number of available nights. In the case of luxury listings, spreading your earnings across the higher relative number of vacant nights quickly brings that impressive $537 number down by several hundred dollars to a more modest $237. 

Despite that, upscale and luxury listings typically book fewer nights but earn more per stay because of stronger nightly rates. AirDNA data shows that lower-priced listings tend to have higher occupancy, but often generate less overall revenue. We have a dedicated article on RevPAR to help you better understand this metric and how it interplays with occupancy.

Before deciding whether your occupancy rate is “good” or “bad,” ask:

Am I earning enough per night to justify how often I’m booked?

Could fewer bookings at a higher price actually boost my revenue?

Is my pricing aligned with my market and property type?

The goal isn’t just to stay booked. It’s to earn the most from the nights you do book.

That’s where data makes all the difference. Knowing how similar listings (called comp sets) in your market are priced (and how often they’re booked) can help you fine-tune your strategy, whether that means raising your rates, adjusting your availability, or repositioning your listing altogether.

Read our article on How to Compare Airbnb Prices of Similar Listings to learn more.

Top 10 Markets With Highest Airbnb Occupancy Rates

When it comes to occupancy, one of the smartest things you can do is compare your listing to others in your market. What’s considered “good” in one area might be average (or even underperforming) in another.

AirDNA’s latest data shows the top 20 U.S. markets by average yearly occupancy, and the numbers vary widely by location. Hawaii dominates the list, with Oahu (74%) and Kauai (73%) leading the pack. That’s partly because of strict regulations and minimum stay rules that limit how many short-term rentals can operate and how long guests can stay. If guests are required to book stays 30 days or longer, then occupancy naturally trends higher. Plus, Hawaii is a year-round short-term rental market, meaning that there is little seasonality and occupancy remains consistent instead of dipping during certain months.

New York City also ranks high at 69% occupancy, for similar reasons. Regulations implemented in 2023 require operators hosting stays under 30 nights to be present during guest stays and host a maximum of two guests. This change motivated many Airbnb hosts to adopt a 30-day minimum stay to avoid these requirements, resulting in long continuous stays that support higher occupancy. 

For hosts that chose to stick with stays under 30 days, the tight local rules reduced supply and ultimately increased demand for compliant Airbnbs.

Other high-performing spots include vacation destinations like the Outer Banks, Key West, and St. Petersburg, Florida, along with big-city markets like San Francisco, Seattle, and Boston. Tourism, business travel, and events help keep calendars full in these metropolitan areas.

If your property is in or near one of these markets, use this data as a benchmark. It gives you a sense of what’s possible and helps you gauge whether your occupancy rate is on track or could use some attention.

How the Market Affects Your Airbnb Occupancy Rate

One of the biggest factors behind your occupancy rate is simply where your property is…not just the city or town, but the type of market you’re in.

AirDNA data shows that coastal destinations and large urban centers have the highest average occupancy rates.

Despite being highly seasonal, coastal markets boast some of the highest average occupancy rates because the highs of peak summer season more than compensate for the lows of slow winters. Urban listings, on the other hand, benefit from weather-agnostic attractions like conferences, festivals, concerts, and robust food scenes that keep the occupancy rate relatively consistent over the course of a year.

You can learn more about how seasonality affects occupancy and other key metrics like ADR and RevPAR in our deep dive on Airbnb seasonality.

At the end of the day, the goal isn’t to match your Airbnb occupancy rates to your specific market type all the time. It’s to know what’s realistic for your area and to focus on revenue. A lower occupancy rate can still be profitable if your nightly rates and overall earnings are strong. The strongest benchmark for your property is not the overall market, but your competitors on a listing level. 

In other words, location type sets the stage, but smart, localized strategy drives the results.

Gain insights into the revenue and occupancy trends in your market.

How to Use AirDNA to Analyze Your Airbnb Occupancy Rate

Want to know if your occupancy rate is where it should be? Here's how to use AirDNA to get a clear benchmark based on your property's size, style, and market.

Step 1: Define your location and property type

Let’s say you’re a private host with a 3-bedroom upscale home in a coastal destination or an investor exploring similar opportunities.

If you were an investor, you might use the Market Type filter to exclusively explore beachfront areas.

Start by selecting your market and submarket. For this example, we’ll use Santa Barbara.

 Next, filter for:

Availability: At least 90 days per year. This helps weed out opportunistic hosts that offer their properties inconsistently. Setting a 90-day minimum for how often the property is available narrows down performance insights to professional hosts operating during peak season. Be wary of setting a longer availability minimum in seasonal destinations—even successful Airbnbs often close up shop for the winter in coastal areas.

Assuming that you’re an individual operator, you can also exclude professionally managed properties from the results. Short-term rentals under property managers and hosts with large portfolios may have different performance patterns than a mom-and-pop Airbnb host. The goal is to analyze performance information for active short-term rental listings that are most relevant to you because of their similarity in both property type AND hosting style.

Head to the Occupancy tab in the left-hand navigation menu for your selected market and filters. You’ll find several charts that break down how listings like yours perform across the year.

Average occupancy: In our Santa Barbara example, it’s around 61%. This gives you a solid benchmark to compare your own performance against or set expectations as an investor.

Seasonal highs and lows: July peaks at 78%, while December dips to 50%. This shows how bookings fluctuate and helps you manage revenue expectations and plan your pricing strategy, marketing, or maintenance in slower months.

Year-over-year changes: Compare this year’s occupancy rates to last year’s. Are bookings trending up or down? That could point to shifts in demand, increased competition, or pricing pressure in your market. In the case of Santa Barbara, we can see that seasonal highs and lows are becoming more extreme.

Use this data to set realistic goals and fine-tune your strategy. If you're well below average, it might be time to reassess your pricing, listing quality, or amenities. If you're outperforming, it's a sign your approach is working and you may even have room to raise your rates.

Your vacation rental may be amazing, but is it better than your competition? Connect your Airbnb listing to AirDNA to see its Booking Performance Score.

From here, you can layer on even more detail, like filtering for specific amenities (e.g., pool or hot tub) to see how features impact occupancy. This helps ensure your benchmark reflects how your actual listing is positioned in the market. It also helps you identify value-adds to your property that could make a difference to your occupancy and bottomline

With this level of insight, you’re not guessing . . . you’re basing decisions on real, on-the-ground data.

Step 5: Connect your Airbnb listing to AirDNA

Once you’ve done your market research, you can get insights specific to your particular property by connecting your Airbnb listing to AirDNA. We automatically generate a comp set of similar properties in your area and show you how well you’re performing in comparison. See how your occupancy rate and other metrics stack up to your comp set or the market average in the days to come.

Are you being booked at the same rate for future dates as your top competitors? Are your prices higher or lower over the next 30 days than other short-term rental listings that are competing for those nights? Performance benchmarking unlocks a whole new level of insight into your occupancy rate.

How to Increase Your Airbnb Occupancy Rate

So, your occupancy rate is lower than you'd like. Now what?

The first step is figuring out why. Maybe your pricing isn’t competitive. Maybe your listing isn’t showing up where it should, it’s not optimized for Airbnb’s search algorithm, or it’s not cross-listed on enough OTA platforms. 

Once you know what’s holding you back, you can start making smart changes: adjusting your rates, updating your photos, or adding amenities guests in your area actually care about.

We’ve put together a full guide on how to increase your Airbnb occupancy rate using data-backed strategies. For now, just know that low occupancy isn’t the end of the story. It’s just a sign there’s room to grow.

What is a good occupancy rate for an Airbnb?

A good Airbnb occupancy rate typically falls between 60% and 70%. That range often means you're attracting consistent bookings without underpricing your property. What's considered “good,” however, depends on your market, seasonality, and listing type. For example, luxury listings may do well with fewer, high-paying guests, while lower-priced or urban listings often rely on high occupancy to drive revenue.

What is the average Airbnb occupancy rate?

According to AirDNA data, the average Airbnb occupancy rate in the U.S. is 54.4%. That figure has held fairly steady the last few years as the market stabilized after the post-pandemic travel surge. Some high-demand markets like coastal destinations or major cities can exceed that average, while rural or highly seasonal areas tend to fall below it.

How do you calculate your Airbnb occupancy rate?

To calculate your Airbnb occupancy rate, divide the number of nights your property was booked by the number of nights it was available to book, then multiply by 100:

Occupancy Rate = (Booked Nights ÷ Available Nights) × 100

Let’s say your listing was available for 340 nights over the past year and booked for 240 of them. Your occupancy rate would be:

This number gives you a simple snapshot of how often your place is getting booked. Just remember—it doesn’t tell the full story on its own. To really understand performance, compare your rate to similar listings in your market and look at metrics like RevPAR to see how your pricing stacks up.

Where can you see Airbnb occupancy rates?

You can view your own occupancy rate in your Airbnb host dashboard. If you want to see how your property compares to others in your area, AirDNA gives you access to market-wide occupancy data, broken down by location, property type, price tier, and season. This makes it easier to understand whether you're outperforming, on track, or falling behind . . . and what to do about it.

The 80/20 rule suggests that around 80% of your revenue often comes from just 20% of your bookings, usually peak weekends, holidays, or repeat guests. These high-value stays tend to carry more weight than everyday bookings.

With AirDNA data, you can identify which calendar dates, guest types, or pricing strategies drive the bulk of your income. When you know where your profits are really coming from, it’s easier to double down on what’s working (and stop guessing).

Know exactly how much to charge based on your vacation rental pricing strategy.

Your Airbnb occupancy rate isn’t just about filling a calendar. It’s about profitability. Learn how to interpret your occupancy rate and boost your bottom line.

Airbnb Occupancy Rate: Insights and Tips

Key Takeaways
The Airbnb occupancy rate is a vital metric for success and is calculated by dividing the number of booked nights by the available nights. The occupancy rate reflects how often your property is rented out compared to its availability.
Understanding and monitoring your occupancy rate is key to maximizing earnings, as it indicates property performance and influences pricing and marketing strategies.
How you interpret your occupancy rate is essential; high and low occupancy rates don’t always mean what you think.

Successful Airbnb hosts are obsessed with bookings, and for good reason—it’s the name of the vacation rental game.

When hosts talk about Airbnb bookings, they're really talking about occupancy rate: the percentage of available nights that guests book. Monitoring your occupancy rate is important because it shows how well your Airbnb stacks up against the competition. The occupancy rate can also indicate whether you need to switch up your strategy or pricing to boost your rental income.

Whether you’re new to short-term vacation rentals or an industry expert, it’s important to understand the methodology and best practices behind your occupancy rate. 

Learn about short-term rental data

What is Airbnb Occupancy Rate?

In its simplest form, the occupancy rate is the percentage of time a vacation rental property is booked compared to the time it is available for bookings. 

To make understanding occupancy rate easier, let's use a straightforward example.

Imagine you own a cabin that's available for guests all year. That means it could potentially be booked for 365 nights. Throughout the year, guests book your cabin for 90 of those nights. We can use that number to calculate the occupancy rate and see how often your property was rented out compared to its availability. 

By dividing the booked nights (90) by the total available nights (365) and multiplying by 100 to get a percentage, we find an occupancy rate of approximately 25%. This means your cabin was rented out for about a quarter of the year.

Reasons Why Your Occupancy Rate Matters
Maximize Revenue Potential: Physical products can be sold at any time if they’re not immediately purchased. However, a vacant vacation rental represents a unique challenge. If a property goes unbooked for a night, it's impossible to "sell" that night again. Each unbooked night directly translates into a tangible loss of potential income. That’s why the occupancy rate is crucial for owners looking to maximize their earnings. 
Reveal Property Performance Insights: Consider two similar properties in the same location. Property A consistently achieves an 80% occupancy rate, while Property B struggles to reach 50%. This stark difference signals that Property A might be better aligned with guest preferences or have better marketing. Analyzing occupancy rates helps identify performance gaps and areas for improvement, whether that's improving your listing or adjusting pricing strategies to meet market demand.
Determine Market Demand and Inform Pricing Strategies: High Airbnb occupancy rates indicate strong market demand, while low occupancy rates can reflect lower demand. This information informs your pricing strategy. Let’s consider an apartment near a convention center that has high occupancy during events but low occupancy rates otherwise. This trend suggests that you may want to consider adjusting your rates in relation to the convention center’s event calendar. Dynamic pricing takes into consideration trends like this and uses them to optimize revenue during peak and off-peak times.
Guide Investment and Enhancement Decisions: Evaluate occupancy rates before and after making upgrades, like installing high-speed internet or renovating the kitchen, to assess the return on investment (ROI). This analysis is crucial for prioritizing property improvements that make your listing more appealing and, subsequently, improve the occupancy rate.

Learn about Dynamic Pricing

How to Calculate the Airbnb Occupancy Rate

Understanding the occupancy rate of your Airbnb property is pivotal for optimizing your rental strategy. Yet, it all comes down to a single equation.

Airbnb Occupancy Rate Calculation

Reserved Days / Available Days x 100 = Occupancy Rate

With that in mind, here's a simple guide on how to find Airbnb occupancy rates:

Step-by-Step Calculation
Determine the Total Number of Reserved Days: Start by counting how many days guests booked your property over a specific period of time, usually 12 months. 
Identify the Total Number of Available Days: Calculate the total days your property was available for booking over the same time period, excluding any days you blocked off for personal use.
Calculate the Occupancy Rate: Divide the total number of reserved days by the total number of available days, then multiply the result by 100 to convert it into a percentage. These steps represent AirDNA’s version of an Airbnb occupancy rate calculator.

Example Calculation:

Imagine you own a house on the water in North Carolina and you're evaluating its performance on Airbnb over the last 12 months. The property was available for 340 days and booked for 240 days within this timeframe.

Reserved Days: 240

Available Days: 340

Occupancy Rate Calculation: 240/340 x 100 = 70.58%

Calculate potential earnings

Understand the investment potential of any address in the world. 

See your STR revenue potential
Interpreting Your Occupancy Rate

While a 70% occupancy rate may seem ideal, signaling guest satisfaction and consistent revenue, it's essential to delve deeper. High occupancy could indicate underpricing, meaning you might be missing out on potential income. It's crucial to balance occupancy with your average daily rates (ADRs) to maximize revenue. 

Think about it: A property with a 50% or 60% occupancy rate could earn more revenue than one that’s booked 70% of the time. It’s all relative to pricing. A property booked more often at $100 per night may not outearn a property that’s booked less often at $300 per night.

It’s important to ask yourself: Do I want higher occupancy or higher average daily rates (ADRs)? An accurate data tool can help you sort out which strategy is best for your bottom line. (Why guess when you can know exactly what you should be charging guests?)

What is a Good Airbnb Occupancy Rate?

Average Airbnb occupancy rates vary from market to market and year to year. You can see how the national average occupancy rate has fluctuated:

Trailing twelve months (TTM), March 2023 to February 2024: 55.1%
2023: 55.4%
2022: 58.6%
2021: 60.3%

The occupancy rate in 2022 reflects a recovery trend in the industry after the pandemic brought the average occupancy rate into the low fifties in 2020.

Determining a "good" rate is less about finding a universal number and more about understanding local market conditions, historical performance, and your personal goals for the property. Knowing your market's average helps inform decisions on pricing, marketing, and operations.

Start AirDNA for free

Average Airbnb Occupancy Rates by City: Top 10 Highest Occupancy Rates

If you’re new to the short-term rental market, understanding the average airbnb occupancy rates by city can help you choose a location that’s likely to generate a healthy revenue.

These markets had the highest trailing twelve-month short-term occupancy rates (March 2023 to February 2024):

Kauai, Hawaii: 74.4%
Oahu, Hawaii: 73.4%
Maui, Hawaii: 72.4%
Maine DownEast/Acadia Coastal: 67.7%
Big Island, Hawaii: 67.1%
New York City: 65.5%
Denver: 65.3%
Anaheim, California: 65.2%
Boulder, Colorado: 64.3%
 Outer Banks, North Carolina: 64.3%

Many of the markets with the highest occupancy rates are located in Hawaii. However, seeing as the vacation rental market in Hawaii is subject to fairly heavy restrictions, let’s consider the markets with the highest occupancy rates in the contiguous U.S.

Maine DownEast/Acadia Coastal: 67.7%
New York City: 65.5%
Denver: 65.3%
Anaheim, California: 65.2%
Boulder, Colorado: 64.3%
Outer Banks, North Carolina: 64.3%
San Diego: 64.2%
Sarasota, Florida: 64.1%
Lincoln City/Newport, Oregon: 64%
Gatlinburg/Pigeon Forge, Tennessee: 63.9%

Average Occupancy Rates by City: Top 10 Lowest Occupancy Rates

The average Airbnb occupancy rates by city in the following areas leave hosts wanting more. These markets currently have the lowest trailing twelve-month occupancy rates:

Oxford, MS: 34.9%
Big Bear, CA: 39.6%
Southbend, Indiana: 40.4%
Texas East Area: 41.4%
College Station, Texas: 41.8%
Mississippi area: 42.1%
Augusta, Georgia/South Carolina: 42.8%
Pocono Mountains, Pennsylvania: 43.2%
California South area: 43.7%
 Louisiana area: 43.9%

If you’re looking to invest in vacation properties, avoid these markets because you likely won't get a good ROI. Property managers and hosts in these markets may need to lower their rates to encourage guests to book with them rather than other Airbnbs.

Hottest Airbnb Markets
Free Airbnb Calculator
Why Airbnb Occupancy Rates Differ from Hotels 

Hotels offer a consistent product and pricing strategy, but STRs vary widely in terms of property type, location, amenities, and host engagement. It’s crucial to assess STR occupancy differently than traditional hotel occupancy in order to accurately reflect performance in the vacation rental market.

AirDNA only considers active listings in its occupancy rate calculations, whether it’s for a specific market or when someone uses our Airbnb calculator. We define active as having at least one calendar day classified as reserved or available during the reporting period. If we included every available night from every available listing in our occupancy calculation, it would return a falsely low occupancy rate. This is due to variations in vacation rental host behaviors and motivations. We’re talking about host attentiveness in managing listing calendars and their responsiveness to reservation requests.

Here are three host cases that would falsely skew occupancy downward if we included them in the occupancy rate calculation: 

Event-Based Hosts: Hosts who list properties temporarily to take advantage of specific events, causing temporary market fluctuations that don’t reflect regular hosting activity.

"Make Me Move" Hosts: Hosts who set their prices significantly above the market rate, using Airbnb as an opportunistic platform rather than a committed hosting venue.

Dormant Listings: Properties that appear available but haven't seen a booking for months, often due to a shift in host priorities or property usage.

AirDNA ensures that its occupancy rate calculations reflect genuine market activity and trends by focusing on active listings. We stand by the accuracy of our data and use this methodology to help stakeholders understand the true dynamics of the STR market. Our insights are distinct from those that can be gleaned from hotel occupancy data.

How to Get High Occupancy on Airbnb

Occupancy rate may not be a complete picture of your property’s performance, but it’s still important. After all, you’re only making money if guests are staying at your property. If your occupancy rate is falling short of expectations, take these data-driven steps to learn how to increase occupancy rate on Airbnb. 

Increase Your Airbnb Occupancy Rate

Occupancy Rate is Just the Beginning  

According to ou annual best places to invest report, most of the destinations at the top of the list have occupancy rates of 60-70%. If you're interested to learn more about a market's occupancy rate, visit the AirDNA app.

While Airbnb occupancy rates are important, you need to track a range of metrics to assess how your Airbnb is performing overall. Our insights can help you optimize your properties for the best possible occupancy rate, average daily rate (ADR), revenue per available rental (RevPAR), and overall profitability.

Frequently Asked Questions:
What is a good occupancy rate for an Airbnb?

There is no universal “good" occupancy rate. Determining whether your occupancy rate is optimized requires understanding local market conditions, historical performance, and your personal goals for the property. Keep in mind that lower occupancy rates don’t necessarily indicate lost revenue. If you are charging a higher average daily rate, you might not need as many bookings to make as much money as a competitor with higher occupancy but a lower nightly rate.

Where can you see Airbnb occupancy rates?

You can see the occupancy rate for your listing as well as that of competitors in the area on your AirDNA dashboard. 

Find out what “Airbnb occupancy rate” refers to, how to calculate it, and tips for improving your occupancy rate and increasing your STR income.

The Ultimate Short-Term Rental Glossary

Airbnb Hosting Tips: How to Boost Average Daily Rates in 2023 | AirDNA


AirDNA Vacation Rental Data

Travelers are flocking to Airbnb, Vrbo more than hotels during COVID-19 pandemic. But why?

Beating the #Airbnbust: 5 Tips for Improving Your Bookings


AirDNA Airbnb Pricing Tool

Has the Short-Term Rental Goldmine Run Dry?

Airbnb Photography: Make Your Listing Photos Stand Out

The Best Airbnb Amenities to Boost Your Occupancy Rate, ADR, and RevPAR


Calculate potential short term rental earnings

Actionable data and insights to help you optimize and grow

Find great investment opportunities to grow your portfolio

Increase revenue with competitive analysis

Win and retain clients, grow your business.

Build custom comps to benchmark performance

Unlock crucial travel and tourism trends by destination

Invest with confidence using advanced market insights

Grow revenue 20% with local prices, occupancy, and trend data.

Research Solutions

Features

Feature

Enterprise Solutions

Investing Resources

Investing Resources Right Side

Free Tools

Hosting Resources

Ressources pour les hôtes

Airbnb Occupancy Rate: What’s Considered Good and Why It Matters

ARTICLE SUMMARY

QUICK NAVIGATION