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European Market Review: April Setback Offset By Year-Over-Year Growth in Summer Demand

Published: May 22, 2024

Last updated: February 24, 2025

Picture of Linda Rollins
By

Linda Rollins

Demand on the books for June through August is up 19% YOY.

ARTICLE SUMMARY

April saw a slowdown in demand for European short-term rentals due to Easter's early occurrence, affecting occupancy negatively despite an increase in listings. There’s reason for optimism, though, with strong booking growth and demand for summer across various European countries.

Picture of Linda Rollins

Linda Rollins

Senior Research Analyst

Linda Rollins is a Senior Research Analyst at AirDNA and a self-managing short-term rental host, which means she understands the market as both an analyst and an operator. She writes research and blogs for AirDNA and for Adapt, its revenue management tool, making her work a go-to resource for investors trying to find and size up the right opportunities, and for operators looking to understand changing market dynamics and find concrete ways to improve occupancy, rates, and guest experience. Her data is regularly cited in major news outlets, and she has a knack for bringing both the numbers and the story behind them. In her free time, Linda enjoys spending time with her family, traveling, and looking for good eats.