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PressA Winner Takes It All Market: Malmö's STR Boom Ahead of Eurovision 2024
May 3, 2024
Linda Rollins
ARTICLE SUMMARY
The city of Malmö is getting ready to host the Eurovision Song Contest in 2024, coinciding with the 50th anniversary of ABBA's Eurovision win, and the short-term rental market is expected to see a significant surge in demand. Our analysis shows how the market is preparing for the event to ensure a smooth and balanced response to the influx of visitors.
Linda Rollins
Senior Research Analyst
Linda Rollins is a Data Analyst at AirDNA, passionate about transforming complex datasets into clear, actionable insights that drive success in the short-term rental industry. Linda combines technical skill with a knack for storytelling to help short-term rental investors and operators make confident decisions about their Airbnb businesses. She aspires to be a future short-term rental owner and enjoys spending time with her family, traveling, and looking for good eats.