Mar Del Plata, Provincia De Buenos Aires short-term rentals run an average of 46% occupancy and $35 RevPAR across the year.
Mar Del Plata short-term rentals run 46% average occupancy across the year, producing an annual RevPAR of $35 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Mar Del Plata's occupancy is up 6.9% and RevPAR is up 8.2%.
On AirDNA's seasonality scale, Mar Del Plata scores 56 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Mar Del Plata's Seasonality subscore is 56 out of 100, one of five inputs to its overall Market Score of 66. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Mar Del Plata's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Mar Del Plata, month by month.
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Frequently asked
Mar Del Plata runs 46% annual occupancy.
Mar Del Plata's short-term rental occupancy is up 6.9% from July 2025 to July 2026, currently 46% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Mar Del Plata's annual RevPAR is $35.
Mar Del Plata's RevPAR is up 8.2% from July 2025 to July 2026, currently $35.
Mar Del Plata scores 56 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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