In Follonica, Tuscany, the average short-term rental earns $18.4K per year and books at a $147 average daily rate.
The average active short-term rental in Follonica earns $18.4K a year, booking at an average daily rate of $147 per night. Both figures are trailing-twelve-month averages across every active Follonica listing on Airbnb, Vrbo, and Booking.com.
From August 2025 to August 2026, Follonica short-term rental revenue is up 95.6% and the average daily rate is up 1.8%.
Follonica's Revenue Growth subscore is 62 out of 100, one of five inputs to its overall Market Score of 52.
Revenue Growth is the year-over-year change in RevPAR (revenue per available rental), counting only properties booked in both periods so new and delisted listings can't skew it. Follonica's RevPAR is up 1.5% from August 2025 to August 2026.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How a typical listing's monthly revenue rises and falls across the year.
How nightly rates move month to month, with entire-place, pro-managed, and luxury segment cuts.
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Frequently asked
The average active Follonica short-term rental earns $18.4K a year.
Follonica's market-wide average daily rate is $147 per booked night.
Follonica's average daily rate is up 1.8% from August 2025 to August 2026, now $147 per booked night.
Follonica short-term rental revenue is up 95.6% from August 2025 to August 2026, averaging $18.4K per active listing.
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