Naganuma Cho, Hokkaido short-term rentals run an average of 35% occupancy and $97 RevPAR across the year.
Naganuma Cho short-term rentals run 35% average occupancy across the year, producing an annual RevPAR of $97 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Naganuma Cho's occupancy is down 7.4% and RevPAR is down 36.2%.
On AirDNA's seasonality scale, Naganuma Cho scores 55 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Naganuma Cho's Seasonality subscore is 55 out of 100, one of five inputs to its overall Market Score of 57. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Naganuma Cho's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
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Key definitions
How occupancy and RevPAR rise and fall through the year in Naganuma Cho, month by month.
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Frequently asked
Naganuma Cho runs 35% annual occupancy.
Naganuma Cho's short-term rental occupancy is down 7.4% from August 2025 to August 2026, currently 35% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Naganuma Cho's annual RevPAR is $97.
Naganuma Cho's RevPAR is down 36.2% from August 2025 to August 2026, currently $97.
Naganuma Cho scores 55 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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