Hiratsuka, Kanagawa Ken short-term rentals run an average of 35% occupancy and $54 RevPAR across the year.
Hiratsuka short-term rentals run 35% average occupancy across the year, producing an annual RevPAR of $54 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Hiratsuka's occupancy is down 2.2% and RevPAR is down 11.4%.
On AirDNA's seasonality scale, Hiratsuka scores 63 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Hiratsuka's Seasonality subscore is 63 out of 100, one of five inputs to its overall Market Score of 56. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Hiratsuka's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Hiratsuka, month by month.
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Frequently asked
Hiratsuka runs 35% annual occupancy.
Hiratsuka's short-term rental occupancy is down 2.2% from July 2025 to July 2026, currently 35% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Hiratsuka's annual RevPAR is $54.
Hiratsuka's RevPAR is down 11.4% from July 2025 to July 2026, currently $54.
Hiratsuka scores 63 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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