In Jurmala, Default, the average short-term rental earns $7K per year and books at a $127 average daily rate.
The average active short-term rental in Jurmala earns $7K a year, booking at an average daily rate of $127 per night. Both figures are trailing-twelve-month averages across every active Jurmala listing on Airbnb, Vrbo, and Booking.com.
From July 2025 to July 2026, Jurmala short-term rental revenue is up 26.8% and the average daily rate is down 1.6%.
Jurmala's Revenue Growth subscore is 60 out of 100, one of five inputs to its overall Market Score of 45.
Revenue Growth is the year-over-year change in RevPAR (revenue per available rental), counting only properties booked in both periods so new and delisted listings can't skew it. Jurmala's RevPAR is up 13.2% from July 2025 to July 2026.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How nightly rates move month to month, with entire-place, pro-managed, and luxury segment cuts.
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Frequently asked
The average active Jurmala short-term rental earns $7K a year.
Jurmala's market-wide average daily rate is $127 per booked night.
Jurmala's average daily rate is down 1.6% from July 2025 to July 2026, now $127 per booked night.
Jurmala short-term rental revenue is up 26.8% from July 2025 to July 2026, averaging $7K per active listing.
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