Ciudad Madero, Tamaulipas short-term rentals run an average of 35% occupancy and $27 RevPAR across the year.
Ciudad Madero short-term rentals run 35% average occupancy across the year, producing an annual RevPAR of $27 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Ciudad Madero's occupancy is up 8.9% and RevPAR is up 19.5%.
On AirDNA's seasonality scale, Ciudad Madero scores 52 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Ciudad Madero's Seasonality subscore is 52 out of 100, one of five inputs to its overall Market Score of 55. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Ciudad Madero's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Ciudad Madero, month by month.
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Frequently asked
Ciudad Madero runs 35% annual occupancy.
Ciudad Madero's short-term rental occupancy is up 8.9% from July 2025 to July 2026, currently 35% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Ciudad Madero's annual RevPAR is $27.
Ciudad Madero's RevPAR is up 19.5% from July 2025 to July 2026, currently $27.
Ciudad Madero scores 52 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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