In Mc Calla, Alabama, the average short-term rental earns $26.4K per year and books at a $225 average daily rate.
The average active short-term rental in Mc Calla earns $26.4K a year, booking at an average daily rate of $225 per night. Both figures are trailing-twelve-month averages across every active Mc Calla listing on Airbnb, Vrbo, and Booking.com.
From October 2025 to October 2026, Mc Calla short-term rental revenue is up 52.7% and the average daily rate is up 12.1%.
Mc Calla's Revenue Growth subscore is 96 out of 100, one of five inputs to its overall Market Score of 76.
Revenue Growth is the year-over-year change in RevPAR (revenue per available rental), counting only properties booked in both periods so new and delisted listings can't skew it. Mc Calla's RevPAR is down 1.8% from October 2025 to October 2026.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How a typical listing's monthly revenue rises and falls across the year.
How nightly rates move month to month, with entire-place, pro-managed, and luxury segment cuts.
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Frequently asked
The average active Mc Calla short-term rental earns $26.4K a year.
Mc Calla's market-wide average daily rate is $225 per booked night.
Mc Calla's average daily rate is up 12.1% from October 2025 to October 2026, now $225 per booked night.
Mc Calla short-term rental revenue is up 52.7% from October 2025 to October 2026, averaging $26.4K per active listing.
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