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Gualala, California short-term rental listings & supply

Updated By The AirDNA Data Team

Gualala, California has 253 active short-term rental listings, tracked across Airbnb, Vrbo, and Booking.com.

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Total active listings
253
+43.8% YoY
Most popular size
3BR
32.6% of all active listings
AirDNA tracks daily performance across 10M+ Airbnb, Vrbo, and Booking.com listings in 120K+ global markets. How we collect this data →10M+ listings across Airbnb, Vrbo & Booking.com in 120K+ markets. How we collect →

Gualala, California short-term rental listings

Gualala has 253 active short-term rental listings as of August 2026, tracked across Airbnb, Vrbo, and Booking.com. Active supply is up 43.8% from August 2025 to August 2026. Here's how the market breaks down:

  • By property type: 96.7% entire homes, 3.3% private rooms.
  • By size: 32.6% 3-bedroom, 30.3% 2-bedroom, 23.8% 1-bedroom, 7.8% 4-bedroom, and 5.5% 5+ bedroom.
  • By channel: 55.1% cross-listed, 37.5% Airbnb-only and 7.3% Vrbo-only.
  • By availability: 66.8% full-time (271–365), 14% most of year (181–270), 12.7% part-time (91–180 nights), and 6.5% seasonal (1–90 nights).
  • By minimum stay: 58.6% 2 nights, 19.2% 3 nights, 18.9% 30+ nights, 2.3% 4–6 nights, 0.7% 1 night, and 0.3% 7–29 nights.
  • By cancellation policy: 46.1% moderate, 25.5% strict, 24.1% flexible, 3.5% super strict, and 0.7% no refund.
88
Rental demand score
Full Gualala market overview How Market Score is calculated
Analyst's take

Gualala's Rental Demand score: 88 out of 100.

Gualala's Rental Demand subscore is 88 out of 100, one of five inputs to its overall Market Score of 78.

Rental Demand combines two inputs: annual occupancy (55% in Gualala) and year-over-year listing growth (active supply up 43.8% from August 2025 to August 2026).

It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.

The Market Score is a starting point, not an investment decision.

Market-level averages hide wide variation. Here's how to go deeper in the app:

  1. 1Narrow to a neighborhoodNeighborhood metrics give a far more accurate picture of the exact area you're considering.
  2. 2Apply filtersFilter by bedrooms, price tier, amenities, and reviews to reach properties that actually match yours.
  3. 3Estimate one addressProject what one specific property can earn with a custom comp set built from its exact specs.
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Key definitions

How AirDNA defines these metrics

Active listings
Active listings are the short-term rentals on Airbnb, Vrbo, and Booking.com that were available or booked in the trailing 12 months. AirDNA de-duplicates the same home across channels, and the count refreshes monthly.How AirDNA counts active listings →
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Active listings over timeIllustrative preview

How Gualala's active short-term rental supply has trended over the past year.

May '26Jul '26Aug '26Sep '26Sep '26Sep '26
See Gualala's month-by-month supply trend in the AirDNA app.

Listing mix

Four ways to slice Gualala's 253 listings

Property type

Entire home leads at 96.7%

  • Entire home96.7%
  • Private room3.3%

Bedrooms

3BR leads at 32.6%

  • 1BR23.8%
  • 2BR30.3%
  • 3BR32.6%
  • 4BR7.8%
  • 5BR+5.5%

Channel

Multi-platform leads at 55.1%

  • Airbnb only37.5%
  • Vrbo only7.3%
  • Multi-platform55.1%

Availability

Full-time (271–365) leads at 66.8%

  • Seasonal (1–90 nights)6.5%
  • Part-time (91–180 nights)12.7%
  • Most of year (181–270)14%
  • Full-time (271–365)66.8%

Listings by minimum stay

Share of Gualala active supply by host-set minimum stay

1 night
0.7%
2 nights
58.6%
3 nights
19.2%
4–6 nights
2.3%
7–29 nights
0.3%
30+ nights
18.9%

Listings by cancellation policy

Share of Gualala active supply by host cancellation policy

Flexible
24.1%
Moderate
46.1%
Strict
25.5%
Super strict
3.5%
No refund
0.7%

This is the tip of the iceberg

Go deeper on Gualala supply in the app.

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Explore more Gualala data

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Gualala market overview

The full Gualala market: 253 listings, $63K average revenue, 55% occupancy, $356 ADR. Topline metrics and the AirDNA Market Score.

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Revenue

Annual earnings, revenue by property type, and daily rates by segment.

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Seasonality

Occupancy, RevPAR, peak and trough months, seasonality score.

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Property Managers

The largest property managers operating in Gualala.

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Explore more markets

Other short-term rental markets in California

Frequently asked

Common questions about Gualala

Get more in the app

There's a lot more inside the AirDNA app.

  • Custom comp sets
  • Neighborhood data
  • Deep filters
  • Heat maps
  • For Sale by yield
  • Export the data
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