Marco Island, Florida short-term rentals run an average of 57% occupancy and $230 RevPAR across the year.
Marco Island short-term rentals run 57% average occupancy across the year, producing an annual RevPAR of $230 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Marco Island's occupancy is down 6.8% and RevPAR is down 23.6%.
On AirDNA's seasonality scale, Marco Island scores 53 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Marco Island's Seasonality subscore is 53 out of 100, one of five inputs to its overall Market Score of 47. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Marco Island's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Marco Island, month by month.
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Frequently asked
Marco Island runs 57% annual occupancy.
Marco Island's short-term rental occupancy is down 6.8% from August 2025 to August 2026, currently 57% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Marco Island's annual RevPAR is $230.
Marco Island's RevPAR is down 23.6% from August 2025 to August 2026, currently $230.
Marco Island scores 53 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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