The Villages, Florida short-term rentals run an average of 64% occupancy and $101 RevPAR across the year.
The Villages short-term rentals run 64% average occupancy across the year, producing an annual RevPAR of $101 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, The Villages's occupancy is up 5.6% and RevPAR is down 5.8%.
On AirDNA's seasonality scale, The Villages scores 76 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
The Villages's Seasonality subscore is 76 out of 100, one of five inputs to its overall Market Score of 64. A higher score means steadier demand across the year.
Seasonality is the percentage gap between The Villages's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in The Villages, month by month.
This is the tip of the iceberg
Explore more The Villages data
Frequently asked
The Villages runs 64% annual occupancy.
The Villages's short-term rental occupancy is up 5.6% from July 2025 to July 2026, currently 64% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. The Villages's annual RevPAR is $101.
The Villages's RevPAR is down 5.8% from July 2025 to July 2026, currently $101.
The Villages scores 76 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
Get more in the app