Baton Rouge, Louisiana short-term rentals run an average of 52% occupancy and $76 RevPAR across the year.
Baton Rouge short-term rentals run 52% average occupancy across the year, producing an annual RevPAR of $76 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Baton Rouge's occupancy is up 14.6% and RevPAR is down 9.8%.
On AirDNA's seasonality scale, Baton Rouge scores 95 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Baton Rouge's Seasonality subscore is 95 out of 100, one of five inputs to its overall Market Score of 72. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Baton Rouge's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Baton Rouge, month by month.
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Frequently asked
Baton Rouge runs 52% annual occupancy.
Baton Rouge's short-term rental occupancy is up 14.6% from August 2025 to August 2026, currently 52% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Baton Rouge's annual RevPAR is $76.
Baton Rouge's RevPAR is down 9.8% from August 2025 to August 2026, currently $76.
Baton Rouge scores 95 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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