Shirley Mills, Maine short-term rentals run an average of 47% occupancy and $82 RevPAR across the year.
Shirley Mills short-term rentals run 47% average occupancy across the year, producing an annual RevPAR of $82 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Shirley Mills's occupancy is up 21.9% and RevPAR is down 2.2%.
On AirDNA's seasonality scale, Shirley Mills scores 62 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Shirley Mills's Seasonality subscore is 62 out of 100, one of five inputs to its overall Market Score of 54. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Shirley Mills's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
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Key definitions

How occupancy and RevPAR rise and fall through the year in Shirley Mills, month by month.
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Frequently asked
Shirley Mills runs 47% annual occupancy.
Shirley Mills's short-term rental occupancy is up 21.9% from August 2025 to August 2026, currently 47% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Shirley Mills's annual RevPAR is $82.
Shirley Mills's RevPAR is down 2.2% from August 2025 to August 2026, currently $82.
Shirley Mills scores 62 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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