Harrells, North Carolina short-term rentals run an average of 49% occupancy and $122 RevPAR across the year.
Harrells short-term rentals run 49% average occupancy across the year, producing an annual RevPAR of $122 — occupancy multiplied by average daily rate.
From August 2024 to August 2025, Harrells's occupancy is down 1.6% and RevPAR is up 0.4%.
On AirDNA's seasonality scale, Harrells scores 46 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Harrells's Seasonality subscore is 46 out of 100, one of five inputs to its overall Market Score of 75. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Harrells's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
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Key definitions

How occupancy and RevPAR rise and fall through the year in Harrells, month by month.
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Frequently asked
Harrells runs 49% annual occupancy.
Harrells's short-term rental occupancy is down 1.6% from August 2024 to August 2025, currently 49% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Harrells's annual RevPAR is $122.
Harrells's RevPAR is up 0.4% from August 2024 to August 2025, currently $122.
Harrells scores 46 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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