Plano, Texas short-term rentals run an average of 58% occupancy and $102 RevPAR across the year.
Plano short-term rentals run 58% average occupancy across the year, producing an annual RevPAR of $102 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Plano's occupancy is up 13.2% and RevPAR is up 3.5%.
On AirDNA's seasonality scale, Plano scores 87 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Plano's Seasonality subscore is 87 out of 100, one of five inputs to its overall Market Score of 61. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Plano's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
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Key definitions
How occupancy and RevPAR rise and fall through the year in Plano, month by month.
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Frequently asked
Plano runs 58% annual occupancy.
Plano's short-term rental occupancy is up 13.2% from July 2025 to July 2026, currently 58% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Plano's annual RevPAR is $102.
Plano's RevPAR is up 3.5% from July 2025 to July 2026, currently $102.
Plano scores 87 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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