Red Rock, Texas short-term rentals run an average of 43% occupancy and $87 RevPAR across the year.
Red Rock short-term rentals run 43% average occupancy across the year, producing an annual RevPAR of $87 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Red Rock's occupancy is up 49.0% and RevPAR is up 17.8%.
On AirDNA's seasonality scale, Red Rock scores 54 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Red Rock's Seasonality subscore is 54 out of 100, one of five inputs to its overall Market Score of 57. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Red Rock's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Red Rock, month by month.
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Frequently asked
Red Rock runs 43% annual occupancy.
Red Rock's short-term rental occupancy is up 49.0% from July 2025 to July 2026, currently 43% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Red Rock's annual RevPAR is $87.
Red Rock's RevPAR is up 17.8% from July 2025 to July 2026, currently $87.
Red Rock scores 54 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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