Gainesville, Virginia short-term rentals run an average of 64% occupancy and $95 RevPAR across the year.
Gainesville short-term rentals run 64% average occupancy across the year, producing an annual RevPAR of $95 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Gainesville's occupancy is up 40.7% and RevPAR is up 33.8%.
On AirDNA's seasonality scale, Gainesville scores 75 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Gainesville's Seasonality subscore is 75 out of 100, one of five inputs to its overall Market Score of 58. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Gainesville's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions
How occupancy and RevPAR rise and fall through the year in Gainesville, month by month.
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Frequently asked
Gainesville runs 64% annual occupancy.
Gainesville's short-term rental occupancy is up 40.7% from August 2025 to August 2026, currently 64% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Gainesville's annual RevPAR is $95.
Gainesville's RevPAR is up 33.8% from August 2025 to August 2026, currently $95.
Gainesville scores 75 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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