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Balsam Lake, Wisconsin short-term rental listings & supply

Updated By The AirDNA Data Team

Balsam Lake, Wisconsin has 84 active short-term rental listings, tracked across Airbnb, Vrbo, and Booking.com.

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Total active listings
84
-18.4% YoY
Most popular size
1BR
33.3% of all active listings
AirDNA tracks daily performance across 10M+ Airbnb, Vrbo, and Booking.com listings in 120K+ global markets. How we collect this data →10M+ listings across Airbnb, Vrbo & Booking.com in 120K+ markets. How we collect →

Balsam Lake, Wisconsin short-term rental listings

Balsam Lake has 84 active short-term rental listings as of July 2026, tracked across Airbnb, Vrbo, and Booking.com. Active supply is down 18.4% from July 2025 to July 2026. Here's how the market breaks down:

  • By property type: 75% entire homes, 25% private rooms.
  • By size: 33.3% 1-bedroom, 22.6% 3-bedroom, 19% 2-bedroom, 13.1% 4-bedroom, and 11.9% 5+ bedroom.
  • By channel: 61.9% cross-listed, 21.4% Airbnb-only and 16.7% Vrbo-only.
  • By availability: 50% full-time (271–365), 22.6% most of year (181–270), 19% part-time (91–180 nights), and 8.3% seasonal (1–90 nights).
  • By minimum stay: 65.5% 2 nights, 17.9% 3 nights, 10.7% 4–6 nights, and 6% 30+ nights.
  • By cancellation policy: 68.2% moderate, 13.6% strict, 11.4% flexible, and 6.8% super strict.
61
Rental demand score
Full Balsam Lake market overview How Market Score is calculated
Analyst's take

Balsam Lake's Rental Demand score: 61 out of 100.

Balsam Lake's Rental Demand subscore is 61 out of 100, one of five inputs to its overall Market Score of 64.

Rental Demand combines two inputs: annual occupancy (39% in Balsam Lake) and year-over-year listing growth (active supply down 18.4% from July 2025 to July 2026).

It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.

The Market Score is a starting point, not an investment decision.

Market-level averages hide wide variation. Here's how to go deeper in the app:

  1. 1Narrow to a neighborhoodNeighborhood metrics give a far more accurate picture of the exact area you're considering.
  2. 2Apply filtersFilter by bedrooms, price tier, amenities, and reviews to reach properties that actually match yours.
  3. 3Estimate one addressProject what one specific property can earn with a custom comp set built from its exact specs.
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Key definitions

How AirDNA defines these metrics

Active listings
Active listings are the short-term rentals on Airbnb, Vrbo, and Booking.com that were available or booked in the trailing 12 months. AirDNA de-duplicates the same home across channels, and the count refreshes monthly.How AirDNA counts active listings →
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Active listings over timeIllustrative preview

How Balsam Lake's active short-term rental supply has trended over the past year.

Oct '25Dec '25Feb '26Apr '26Jun '26Aug '26
See Balsam Lake's month-by-month supply trend in the AirDNA app.

Listing mix

Four ways to slice Balsam Lake's 84 listings

Property type

Entire home leads at 75%

  • Entire home75%
  • Private room25%

Bedrooms

1BR leads at 33.3%

  • 1BR33.3%
  • 2BR19%
  • 3BR22.6%
  • 4BR13.1%
  • 5BR+11.9%

Channel

Multi-platform leads at 61.9%

  • Airbnb only21.4%
  • Vrbo only16.7%
  • Multi-platform61.9%

Availability

Full-time (271–365) leads at 50%

  • Seasonal (1–90 nights)8.3%
  • Part-time (91–180 nights)19%
  • Most of year (181–270)22.6%
  • Full-time (271–365)50%

Listings by minimum stay

Share of Balsam Lake active supply by host-set minimum stay

2 nights
65.5%
3 nights
17.9%
4–6 nights
10.7%
30+ nights
6%

Listings by cancellation policy

Share of Balsam Lake active supply by host cancellation policy

Flexible
11.4%
Moderate
68.2%
Strict
13.6%
Super strict
6.8%

This is the tip of the iceberg

Go deeper on Balsam Lake supply in the app.

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Explore more Balsam Lake data

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Balsam Lake market overview

The full Balsam Lake market: 84 listings, $20K average revenue, 39% occupancy, $378 ADR. Topline metrics and the AirDNA Market Score.

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Revenue

Annual earnings, revenue by property type, and daily rates by segment.

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Seasonality

Occupancy, RevPAR, peak and trough months, seasonality score.

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Property Managers

The largest property managers operating in Balsam Lake.

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Explore more markets

Other short-term rental markets in Wisconsin

Frequently asked

Common questions about Balsam Lake

Get more in the app

There's a lot more inside the AirDNA app.

  • Custom comp sets
  • Neighborhood data
  • Deep filters
  • Heat maps
  • For Sale by yield
  • Export the data
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