Lake Geneva, Wisconsin short-term rentals run an average of 47% occupancy and $235 RevPAR across the year.
Lake Geneva short-term rentals run 47% average occupancy across the year, producing an annual RevPAR of $235 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Lake Geneva's occupancy is down 6.6% and RevPAR is down 4.1%.
On AirDNA's seasonality scale, Lake Geneva scores 47 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Lake Geneva's Seasonality subscore is 47 out of 100, one of five inputs to its overall Market Score of 78. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Lake Geneva's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Lake Geneva, month by month.
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Frequently asked
Lake Geneva runs 47% annual occupancy.
Lake Geneva's short-term rental occupancy is down 6.6% from July 2025 to July 2026, currently 47% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Lake Geneva's annual RevPAR is $235.
Lake Geneva's RevPAR is down 4.1% from July 2025 to July 2026, currently $235.
Lake Geneva scores 47 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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