Lake Mills, Wisconsin short-term rentals run an average of 60% occupancy and $146 RevPAR across the year.
Lake Mills short-term rentals run 60% average occupancy across the year, producing an annual RevPAR of $146 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Lake Mills's occupancy is up 13.6% and RevPAR is up 19.8%.
On AirDNA's seasonality scale, Lake Mills scores 57 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Lake Mills's Seasonality subscore is 57 out of 100, one of five inputs to its overall Market Score of 76. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Lake Mills's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions
How occupancy and RevPAR rise and fall through the year in Lake Mills, month by month.
This is the tip of the iceberg
Explore more Lake Mills data
Frequently asked
Lake Mills runs 60% annual occupancy.
Lake Mills's short-term rental occupancy is up 13.6% from July 2025 to July 2026, currently 60% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Lake Mills's annual RevPAR is $146.
Lake Mills's RevPAR is up 19.8% from July 2025 to July 2026, currently $146.
Lake Mills scores 57 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
Get more in the app
See revenue potential of any address
