Mar Del Plata, Default short-term rentals run an average of 51% occupancy and $36 RevPAR across the year.
Mar Del Plata short-term rentals run 51% average occupancy across the year, producing an annual RevPAR of $36 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Mar Del Plata's occupancy is down 25.0% and RevPAR is up 26.2%.
On AirDNA's seasonality scale, Mar Del Plata scores 61 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Mar Del Plata's Seasonality subscore is 61 out of 100, one of five inputs to its overall Market Score of 68. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Mar Del Plata's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Mar Del Plata, month by month.
This is the tip of the iceberg
Explore more Mar Del Plata data
Frequently asked
Mar Del Plata runs 51% annual occupancy.
Mar Del Plata's short-term rental occupancy is down 25.0% from August 2025 to August 2026, currently 51% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Mar Del Plata's annual RevPAR is $36.
Mar Del Plata's RevPAR is up 26.2% from August 2025 to August 2026, currently $36.
Mar Del Plata scores 61 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
Get more in the app