Massa Marittima, Toscana short-term rentals run an average of 50% occupancy and $76 RevPAR across the year.
Massa Marittima short-term rentals run 50% average occupancy across the year, producing an annual RevPAR of $76 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Massa Marittima's occupancy is up 2.6% and RevPAR is down 5.1%.
On AirDNA's seasonality scale, Massa Marittima scores 48 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Massa Marittima's Seasonality subscore is 48 out of 100, one of five inputs to its overall Market Score of 56. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Massa Marittima's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions
How occupancy and RevPAR rise and fall through the year in Massa Marittima, month by month.
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Frequently asked
Massa Marittima runs 50% annual occupancy.
Massa Marittima's short-term rental occupancy is up 2.6% from July 2025 to July 2026, currently 50% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Massa Marittima's annual RevPAR is $76.
Massa Marittima's RevPAR is down 5.1% from July 2025 to July 2026, currently $76.
Massa Marittima scores 48 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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