Rio Marina, Toscana short-term rentals run an average of 61% occupancy and $129 RevPAR across the year.
Rio Marina short-term rentals run 61% average occupancy across the year, producing an annual RevPAR of $129 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Rio Marina's occupancy is up 7.6% and RevPAR is up 12.3%.
On AirDNA's seasonality scale, Rio Marina scores 48 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Rio Marina's Seasonality subscore is 48 out of 100, one of five inputs to its overall Market Score of 50. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Rio Marina's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Rio Marina, month by month.
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Frequently asked
Rio Marina runs 61% annual occupancy.
Rio Marina's short-term rental occupancy is up 7.6% from July 2025 to July 2026, currently 61% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Rio Marina's annual RevPAR is $129.
Rio Marina's RevPAR is up 12.3% from July 2025 to July 2026, currently $129.
Rio Marina scores 48 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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