Santa Maria Huatulco, Default short-term rentals run an average of 17% occupancy and $51 RevPAR across the year.
Santa Maria Huatulco short-term rentals run 17% average occupancy across the year, producing an annual RevPAR of $51 — occupancy multiplied by average daily rate.
On AirDNA's seasonality scale, Santa Maria Huatulco scores 90 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Santa Maria Huatulco's Seasonality subscore is 90 out of 100, one of five inputs to its overall Market Score of 86. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Santa Maria Huatulco's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Santa Maria Huatulco, month by month.
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Frequently asked
Santa Maria Huatulco runs 17% annual occupancy.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Santa Maria Huatulco's annual RevPAR is $51.
Santa Maria Huatulco scores 90 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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