South Taranaki District, Taranaki short-term rental market data

Updated

South Taranaki District, Taranaki has 135 active short-term rental listings that earn an average of $11K per year, with 43% average occupancy and a $119 average daily rate.

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South Taranaki District short-term rental market summary

The South Taranaki District, Taranaki Airbnb market at a glance.

South Taranaki District's short-term rental market has 135 active listings as of May 2026. The average active listing earned $11K in revenue over the trailing twelve months. Listings were booked 43% of nights they were available at an average daily rate of $119. RevPAR (daily rate weighted by occupancy) was $51. From May 2025 to May 2026, revenue is down 0.4%, occupancy is up 5.9%, ADR is down 4.9%, RevPAR is up 2.6%, and active listings are up 2.3%.

Analyst's take

South Taranaki District's AirDNA Market Score: 48 out of 100.

South Taranaki District, Taranaki scores 48 out of 100 on AirDNA's Market Score, a 40-to-100 scale benchmarked against other short-term rental markets in the same country with at least 15 active listings.

The score combines 4 subscores, each computed from observed market data:

  • Rental demand (75): annual occupancy combined with year-over-year listing growth.
  • Seasonality (76): the percentage gap between the lowest and highest monthly average revenue over the past year (a smaller swing scores higher).
  • Revenue growth (52): the year-over-year change in RevPAR, counting only properties booked in both periods.
  • Regulation (50): signals of short-term-rental rules inferred from host and property behavior.
The Market Score is a starting point, not an investment decision.

Market-level averages hide wide variation. Here's how to go deeper in the app:

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  3. 3Estimate one addressProject what one specific property can earn with a custom comp set built from its exact specs.

Key definitions

How AirDNA defines these metrics

Active listings
Active listings are the short-term rentals on Airbnb, Vrbo, and Booking.com that were available or booked in the trailing 12 months. AirDNA de-duplicates the same home across channels, and the count refreshes monthly.How AirDNA counts active listings
Annual revenue
Annual revenue is the trailing-twelve-month earnings of a typical active listing before host expenses, including booked nightly rates plus cleaning and other guest fees.How AirDNA calculates revenue
Occupancy
Occupancy is the share of available nights that get booked, averaged across active listings over the trailing 12 months. It measures real demand, not how many nights a host chooses to list.How AirDNA calculates occupancy
Average daily rate (ADR)
ADR is the average nightly price guests actually paid across booked nights in the trailing 12 months. Nights that didn't book are excluded.How AirDNA calculates ADR
RevPAR
RevPAR (revenue per available rental) is occupancy multiplied by ADR. It captures both how often a listing books and what it charges, making it the truest measure of earning power per available night.What is RevPAR?
Market Score
AirDNA's Market Score grades each market from 40 to 100 on short-term rental potential, weighing rental demand, revenue growth, seasonality, regulation, and investability. Markets are benchmarked against others in the same country.How Market Score is calculated
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Listing mix

Four ways to slice South Taranaki District's 135 listings

See how the market splits by rental type, bedroom count, channel, and annual availability, updated daily.

See all listing breakdowns

Seasonality

When demand peaks in South Taranaki District

  • Annual occupancy
    43%
  • Seasonality score
    76 / 100
See peak & trough months

Frequently asked

Quick answers about South Taranaki District's market

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