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AirDNA Data: US California Pacifica

How is Pacifica performing?

66

Good
Market Score

10

Investability

83

Rental Demand

35

Revenue Growth

77

Seasonality

49

Regulation

Annual Revenue

$35.5K

+3%

past year

Occupancy Rate

46%

+4%

past year

Average Daily Rate

$226.3

+3%

past year

Revenue per Available Rental (RevPAR)

$149.9

+6%

past year

Pacifica Performance Details

Total available listings

982

+3%

past year

Listings by rental channel

Channel

Airbnb (79%)

Vrbo (10%)

Both (11%)

Listings by rental size

Bedrooms

1 Bedroom (55%)

2 Bedroom (16%)

3 Bedroom (16%)

4 Bedroom (8%)

5+ Bedroom (5%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (77%)

91-180 nights (5%)

181-270 nights (5%)

271-365 nights (13%)

Listings by rental type

Type

Entire Home (71%)

Private Room (27%)

Shared Room (2%)

Listings by Cancellation Policy

Flexible (29.1%)

Moderate (34.2%)

Strict (35.3%)

Super Strict (1.3%)

Listings by Minimum Stay

1 Night (3.3%)

2 Nights (34.3%)

3 Nights (7.3%)

4-6 Nights (5.0%)

7-29 Nights (4.8%)

30+ Nights (45.3%)

What amenities do listings have?

Wireless Internet

90%

Heating

87%

Kitchen

83%

Tv

78%

Parking

77%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Marbella Lane
17-0.1%1482
4.80
Evolve
21.0%66
4.68
Vacasa
11.0%12
4.90

Occupancy

Occupancy Rate

46%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$3,549,309

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$46

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$46

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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