Santa Margarita, California short-term rentals run an average of 54% occupancy and $265 RevPAR across the year.
Santa Margarita short-term rentals run 54% average occupancy across the year, producing an annual RevPAR of $265 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Santa Margarita's occupancy is up 13.2% and RevPAR is up 29.3%.
On AirDNA's seasonality scale, Santa Margarita scores 48 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Santa Margarita's Seasonality subscore is 48 out of 100, one of five inputs to its overall Market Score of 13. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Santa Margarita's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
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Key definitions

How occupancy and RevPAR rise and fall through the year in Santa Margarita, month by month.
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Frequently asked
Santa Margarita runs 54% annual occupancy.
Santa Margarita's short-term rental occupancy is up 13.2% from August 2025 to August 2026, currently 54% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Santa Margarita's annual RevPAR is $265.
Santa Margarita's RevPAR is up 29.3% from August 2025 to August 2026, currently $265.
Santa Margarita scores 48 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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