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AirDNA Data: US California Sonora

How is Sonora performing?

26

Bad
Market Score

30

Investability

40

Rental Demand

42

Revenue Growth

58

Seasonality

32

Regulation

Annual Revenue

$18.2K

+3%

past year

Occupancy Rate

49%

+4%

past year

Average Daily Rate

$217.5

+3%

past year

Revenue per Available Rental (RevPAR)

$99.2

+6%

past year

Sonora Performance Details

Total available listings

233

+3%

past year

Listings by rental channel

Channel

Airbnb (71%)

Vrbo (7%)

Both (22%)

Listings by rental size

Bedrooms

1 Bedroom (43%)

2 Bedroom (24%)

3 Bedroom (20%)

4 Bedroom (9%)

5+ Bedroom (4%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (30%)

91-180 nights (19%)

181-270 nights (15%)

271-365 nights (36%)

Listings by rental type

Type

Entire Home (86%)

Private Room (14%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (24.5%)

Moderate (42.5%)

Strict (30.9%)

Super Strict (2.1%)

Listings by Minimum Stay

1 Night (0.0%)

2 Nights (56.7%)

3 Nights (4.3%)

4-6 Nights (2.6%)

7-29 Nights (0.9%)

30+ Nights (35.6%)

What amenities do listings have?

Parking

94%

Wireless Internet

91%

Heating

90%

Aircon

89%

Tv

87%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Evolve
5-0.2%77
4.58
Twain Harte Rentals
21.0%5
4.80
Vacasa
11.0%5
4.80

Occupancy

Occupancy Rate

49%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$1,824,147

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$49

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$49

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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