In Le Mars, Iowa, the average short-term rental earns $14.6K per year and books at a $139 average daily rate.
The average active short-term rental in Le Mars earns $14.6K a year, booking at an average daily rate of $139 per night. Both figures are trailing-twelve-month averages across every active Le Mars listing on Airbnb, Vrbo, and Booking.com.
From July 2025 to July 2026, Le Mars short-term rental revenue is up 5.4% and the average daily rate is up 3.4%.
Le Mars's Revenue Growth subscore is 52 out of 100, one of five inputs to its overall Market Score of 83.
Revenue Growth is the year-over-year change in RevPAR (revenue per available rental), counting only properties booked in both periods so new and delisted listings can't skew it. Le Mars's RevPAR is up 14.1% from July 2025 to July 2026.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How a typical listing's monthly revenue rises and falls across the year.
How nightly rates move month to month, with entire-place, pro-managed, and luxury segment cuts.
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Frequently asked
The average active Le Mars short-term rental earns $14.6K a year.
Le Mars's market-wide average daily rate is $139 per booked night.
Le Mars's average daily rate is up 3.4% from July 2025 to July 2026, now $139 per booked night.
Le Mars short-term rental revenue is up 5.4% from July 2025 to July 2026, averaging $14.6K per active listing.
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