Williamstown, Massachusetts has 148 active short-term rental listings that earn an average of $25.2K per year, with 44% average occupancy and a $370 average daily rate.
Williamstown short-term rental market summary
Williamstown's short-term rental market has 148 active listings as of July 2026. The average active listing earned $25.2K in revenue over the trailing twelve months. Listings were booked 44% of nights they were available at an average daily rate of $370. RevPAR (daily rate weighted by occupancy) was $152. From July 2025 to July 2026, revenue is up 6.7%, occupancy is down 13.6%, ADR is down 1.9%, RevPAR is down 16.9%, and active listings are down 6.9%.
Williamstown, Massachusetts scores 75 out of 100 on AirDNA's Market Score, a 40-to-100 scale benchmarked against other short-term rental markets in the same country with at least 15 active listings.
The score combines 5 subscores, each computed from observed market data:
Market-level averages hide wide variation. Here's how to go deeper in the app:
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The average Williamstown short-term rental earns $25.2K in annual revenue. Earnings vary by property type, bedroom count, and channel. See the Revenue chapter for a full breakdown.
Williamstown's average revenue per listing is up 6.7% from July 2025 to July 2026, now averaging $25.2K a year.
Williamstown runs 44% annual occupancy across 148 active listings. See the Seasonality chapter for monthly trends and segment splits.
Williamstown's short-term rental occupancy is down 13.6% from July 2025 to July 2026, currently averaging 44% of available nights booked.
The average daily rate (ADR) in Williamstown is $370 per booked night. RevPAR, daily rate weighted by occupancy, is $152. See the Seasonality chapter for monthly pricing patterns.
Williamstown's average daily rate is down 1.9% from July 2025 to July 2026, now $370 per booked night.
Williamstown scores 75/100 on AirDNA's Market Score (a 40-to-100 scale), which weighs rental demand, revenue growth, seasonality, regulation, and investability across 120K+ tracked markets. See the Analyst's Take above for the subscores that drive it.
There are 148 active short-term rental listings in Williamstown as of July 2026. See the Supply chapter for channel split, property managers, and supply trends.
This page is refreshed monthly. It was last updated on August 5, 2026 and reflects completed short-term rental market data through July 2026. "Last updated" is when AirDNA last refreshed the page; the coverage month is the most recent full month of data behind those figures.
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