East Tawas, Michigan short-term rentals run an average of 52% occupancy and $113 RevPAR across the year.
East Tawas short-term rentals run 52% average occupancy across the year, producing an annual RevPAR of $113 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, East Tawas's occupancy is up 9.5% and RevPAR is up 9.4%.
On AirDNA's seasonality scale, East Tawas scores 53 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
East Tawas's Seasonality subscore is 53 out of 100, one of five inputs to its overall Market Score of 53. A higher score means steadier demand across the year.
Seasonality is the percentage gap between East Tawas's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
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Key definitions

How occupancy and RevPAR rise and fall through the year in East Tawas, month by month.
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Frequently asked
East Tawas runs 52% annual occupancy.
East Tawas's short-term rental occupancy is up 9.5% from August 2025 to August 2026, currently 52% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. East Tawas's annual RevPAR is $113.
East Tawas's RevPAR is up 9.4% from August 2025 to August 2026, currently $113.
East Tawas scores 53 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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