Traverse City, Michigan short-term rentals run an average of 53% occupancy and $199 RevPAR across the year.
Traverse City short-term rentals run 53% average occupancy across the year, producing an annual RevPAR of $199 — occupancy multiplied by average daily rate.
From August 2025 to August 2026, Traverse City's occupancy is down 2.3% and RevPAR is down 7.4%.
On AirDNA's seasonality scale, Traverse City scores 45 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Traverse City's Seasonality subscore is 45 out of 100, one of five inputs to its overall Market Score of 46. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Traverse City's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions
How occupancy and RevPAR rise and fall through the year in Traverse City, month by month.
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Frequently asked
Traverse City runs 53% annual occupancy.
Traverse City's short-term rental occupancy is down 2.3% from August 2025 to August 2026, currently 53% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Traverse City's annual RevPAR is $199.
Traverse City's RevPAR is down 7.4% from August 2025 to August 2026, currently $199.
Traverse City scores 45 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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