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AirDNA Data: US Missouri Branson

How is Branson performing?

43

Okay
Market Score

90

Investability

45

Rental Demand

38

Revenue Growth

7

Seasonality

38

Regulation

Annual Revenue

$23.6K

+3%

past year

Occupancy Rate

50%

+4%

past year

Average Daily Rate

$246.1

+3%

past year

Revenue per Available Rental (RevPAR)

$122.6

+6%

past year

Branson Performance Details

Total available listings

7,453

+3%

past year

Listings by rental channel

Channel

Airbnb (30%)

Vrbo (24%)

Both (46%)

Listings by rental size

Bedrooms

1 Bedroom (32%)

2 Bedroom (38%)

3 Bedroom (15%)

4 Bedroom (5%)

5+ Bedroom (9%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (30%)

91-180 nights (15%)

181-270 nights (18%)

271-365 nights (37%)

Listings by rental type

Type

Entire Home (92%)

Private Room (8%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (5.9%)

Moderate (57.7%)

Strict (30.5%)

Super Strict (5.9%)

Listings by Minimum Stay

1 Night (5.8%)

2 Nights (58.4%)

3 Nights (12.9%)

4-6 Nights (2.7%)

7-29 Nights (1.6%)

30+ Nights (18.6%)

What amenities do listings have?

Aircon

99%

Internet

99%

Parking

94%

Tv

93%

Wireless Internet

93%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Thousand Hills Vacations
3880.1%5742
4.77
Table Rock
1860.7%1518
4.66
Evolve
178-0.2%4203
4.77
RentBranson
1150.1%821
4.89
Vacasa
111-0.4%825
4.46

Occupancy

Occupancy Rate

50%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$2,363,464

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$50

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$50

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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