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Union Hall, Virginia Airbnb & short-term rental market data

Updated By The AirDNA Data Team

Union Hall, Virginia has 829 active short-term rental listings that earn an average of $50K per year, with 44% average occupancy and a $412 average daily rate.

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Active listings
829
+2860.7% YoY
See data
Annual revenue
$50K
+5.8% YoY
See data
Occupancy
44%
-21.5% YoY
See data
Average daily rate
$412
+3.2% YoY
See data
RevPAR
$179
-20.4% YoY
See data
AirDNA tracks daily performance across 10M+ Airbnb, Vrbo, and Booking.com listings in 120K+ global markets. How we collect this data →10M+ listings across Airbnb, Vrbo & Booking.com in 120K+ markets. How we collect →

Union Hall short-term rental market summary

The Union Hall, Virginia Airbnb market at a glance.

Union Hall's short-term rental market has 829 active listings as of August 2026. The average active listing earned $50K in revenue over the trailing twelve months. Listings were booked 44% of nights they were available at an average daily rate of $412. RevPAR (daily rate weighted by occupancy) was $179. From August 2025 to August 2026, revenue is up 5.8%, occupancy is down 21.5%, ADR is up 3.2%, RevPAR is down 20.4%, and active listings are up 2860.7%.

45
AirDNA Market Score
How Market Score is calculated
Analyst's take

Union Hall's AirDNA Market Score: 45 out of 100.

Union Hall, Virginia scores 45 out of 100 on AirDNA's Market Score, a 40-to-100 scale benchmarked against other short-term rental markets in the same country with at least 15 active listings.

The score combines 5 subscores, each computed from observed market data:

  • Rental demand (53): annual occupancy combined with year-over-year listing growth.
  • Seasonality (45): the percentage gap between the lowest and highest monthly average revenue over the past year (a smaller swing scores higher).
  • Revenue growth (66): the year-over-year change in RevPAR, counting only properties booked in both periods.
  • Investability (70): local home prices relative to what short-term rentals in the area earn.
  • Regulation (63): signals of short-term-rental rules inferred from host and property behavior.
The Market Score is a starting point, not an investment decision.

Market-level averages hide wide variation. Here's how to go deeper in the app:

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  3. 3Estimate one addressProject what one specific property can earn with a custom comp set built from its exact specs.
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Key definitions

How AirDNA defines these metrics

Active listings
Active listings are the short-term rentals on Airbnb, Vrbo, and Booking.com that were available or booked in the trailing 12 months. AirDNA de-duplicates the same home across channels, and the count refreshes monthly.How AirDNA counts active listings →
Annual revenue
Annual revenue is the trailing-twelve-month earnings of a typical active listing before host expenses, including booked nightly rates plus cleaning and other guest fees.How AirDNA calculates revenue →
Occupancy
Occupancy is the share of available nights that get booked, averaged across active listings over the trailing 12 months. It measures real demand, not how many nights a host chooses to list.How AirDNA calculates occupancy →
Average daily rate (ADR)
ADR is the average nightly price guests actually paid across booked nights in the trailing 12 months. Nights that didn't book are excluded.How AirDNA calculates ADR →
RevPAR
RevPAR (revenue per available rental) is occupancy multiplied by ADR. It captures both how often a listing books and what it charges, making it the truest measure of earning power per available night.What is RevPAR? →
Market Score
AirDNA's Market Score grades each market from 40 to 100 on short-term rental potential, weighing rental demand, revenue growth, seasonality, regulation, and investability. Markets are benchmarked against others in the same country.How Market Score is calculated →
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Dive deeper into the Union Hall market

Revenue

Annual earnings, revenue by property type, and daily rates by segment.

  • How much do Airbnbs really make in Union Hall?
  • What ADR can a 2BR command vs. a studio?
  • Is revenue still growing, or flattening out?
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Seasonality

Occupancy, RevPAR, peak and trough months, and how seasonal the market is.

  • When is peak season in Union Hall?
  • What is RevPAR and what's the local one?
  • How seasonal is the market?
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Supply

Supply, channel mix, and how the Union Hall market is structured.

  • How competitive is the Union Hall market right now?
  • What's the Airbnb / Vrbo / multi-platform split?
  • Is supply still growing, or has it peaked?
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Top property managers

The largest property managers operating short-term rentals in Union Hall.

  • Who manages the most listings in Union Hall?
  • What are the largest national operators here?
  • How do their review scores compare?
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Explore more Union Hall data

Keep digging into Union Hall

Revenue

Annual earnings, revenue by property type, and daily rates by segment.

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Seasonality

Occupancy, RevPAR, peak and trough months, seasonality score.

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Supply

Active supply, channel split, minimum stays, and cancellation policies.

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Property Managers

The largest property managers operating in Union Hall.

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Explore more markets

Other short-term rental markets in Virginia

Listing mix

Four ways to slice Union Hall's 829 listings

See how the market splits by rental type, bedroom count, channel, and annual availability, updated daily.

See all listing breakdowns

Seasonality

When demand peaks in Union Hall

  • Annual occupancy
    44%
  • Seasonality score
    45 / 100
See peak & trough months

Frequently asked

Quick answers about Union Hall's market

Get more in the app

There's a lot more inside the AirDNA app.

  • Custom comp sets
  • Neighborhood data
  • Deep filters
  • Heat maps
  • For Sale by yield
  • Export the data
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