Rice Lake, Wisconsin short-term rentals run an average of 43% occupancy and $108 RevPAR across the year.
Rice Lake short-term rentals run 43% average occupancy across the year, producing an annual RevPAR of $108 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Rice Lake's occupancy is up 17.1% and RevPAR is up 10.6%.
On AirDNA's seasonality scale, Rice Lake scores 50 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Rice Lake's Seasonality subscore is 50 out of 100, one of five inputs to its overall Market Score of 52. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Rice Lake's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Rice Lake, month by month.
This is the tip of the iceberg
Explore more Rice Lake data
Frequently asked
Rice Lake runs 43% annual occupancy.
Rice Lake's short-term rental occupancy is up 17.1% from July 2025 to July 2026, currently 43% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Rice Lake's annual RevPAR is $108.
Rice Lake's RevPAR is up 10.6% from July 2025 to July 2026, currently $108.
Rice Lake scores 50 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
Get more in the app