Richland Center, Wisconsin short-term rentals run an average of 52% occupancy and $93 RevPAR across the year.
Richland Center short-term rentals run 52% average occupancy across the year, producing an annual RevPAR of $93 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Richland Center's occupancy is up 6.9% and RevPAR is down 6.7%.
On AirDNA's seasonality scale, Richland Center scores 63 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Richland Center's Seasonality subscore is 63 out of 100, one of five inputs to its overall Market Score of 86. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Richland Center's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
Market-level averages hide wide variation. Here's how to go deeper in the app:
Key definitions

How occupancy and RevPAR rise and fall through the year in Richland Center, month by month.
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Frequently asked
Richland Center runs 52% annual occupancy.
Richland Center's short-term rental occupancy is up 6.9% from July 2025 to July 2026, currently 52% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Richland Center's annual RevPAR is $93.
Richland Center's RevPAR is down 6.7% from July 2025 to July 2026, currently $93.
Richland Center scores 63 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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