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AirDNA Data: US California Santa Barbara

How is Santa Barbara performing?

82

Great
Market Score

52

Investability

80

Rental Demand

77

Revenue Growth

86

Seasonality

67

Regulation

Annual Revenue

$54.1K

+3%

past year

Occupancy Rate

61%

+4%

past year

Average Daily Rate

$508.4

+3%

past year

Revenue per Available Rental (RevPAR)

$279.5

+6%

past year

Santa Barbara Performance Details

Total available listings

2,106

+3%

past year

Listings by rental channel

Channel

Airbnb (47%)

Vrbo (9%)

Both (44%)

Listings by rental size

Bedrooms

1 Bedroom (49%)

2 Bedroom (23%)

3 Bedroom (17%)

4 Bedroom (8%)

5+ Bedroom (3%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (11%)

91-180 nights (15%)

181-270 nights (23%)

271-365 nights (50%)

Listings by rental type

Type

Entire Home (87%)

Private Room (12%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (18.4%)

Moderate (28.9%)

Strict (38.8%)

Super Strict (13.8%)

Listings by Minimum Stay

1 Night (0.7%)

2 Nights (18.6%)

3 Nights (16.1%)

4-6 Nights (4.8%)

7-29 Nights (6.4%)

30+ Nights (53.4%)

What amenities do listings have?

Internet

99%

Wireless Internet

99%

Heating

90%

Parking

84%

Kitchen

83%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Vacation Rentals of Santa Barbara
780.1%715
4.84
Ziprent
721.1%2917
4.89
Nocturne Luxury Villas
60-0.1%762
4.83
Wanderlust Luxury Rentals
370.0%287
4.85
Casago
18-0.2%213
4.85

Occupancy

Occupancy Rate

61%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$5,406,384

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$61

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$61

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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