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AirDNA Data: US California Santa Barbara

How is Santa Barbara performing?

93

Great
Market Score

52

Investability

84

Rental Demand

76

Revenue Growth

95

Seasonality

67

Regulation

Annual Revenue

$54.1K

+3%

past year

Occupancy Rate

60%

+4%

past year

Average Daily Rate

$566.6

+3%

past year

Revenue per Available Rental (RevPAR)

$311.6

+6%

past year

Santa Barbara Performance Details

Total available listings

2,403

+3%

past year

Listings by rental channel

Channel

Airbnb (52%)

Vrbo (15%)

Both (33%)

Listings by rental size

Bedrooms

1 Bedroom (45%)

2 Bedroom (24%)

3 Bedroom (18%)

4 Bedroom (9%)

5+ Bedroom (4%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (39%)

91-180 nights (17%)

181-270 nights (13%)

271-365 nights (30%)

Listings by rental type

Type

Entire Home (88%)

Private Room (12%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (10.8%)

Moderate (44.4%)

Strict (35.8%)

Super Strict (9.0%)

Listings by Minimum Stay

1 Night (0.2%)

2 Nights (19.7%)

3 Nights (17.4%)

4-6 Nights (5.4%)

7-29 Nights (7.8%)

30+ Nights (49.5%)

What amenities do listings have?

Internet

99%

Wireless Internet

98%

Heating

90%

Kitchen

85%

Parking

84%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Vacation Rentals of Santa Barbara
760.1%650
4.85
Ziprent
652.3%1836
4.88
Paradise Retreats
62-0.0%638
4.82
Wanderlust Luxury Rentals
430.3%287
4.87
Haller Coastal Homes
270.0%438
4.90

Occupancy

Occupancy Rate

60%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$5,414,264

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$60

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$60

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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