AirDNA Data: US→ California→ Santa Cruz
How is Santa Cruz performing?
73
Good
58
Investability
81
Rental Demand
75
Revenue Growth
64
Seasonality
71
Regulation
Annual Revenue
$48.2K
+3%
past year
Occupancy Rate
55%
+4%
past year
Average Daily Rate
$407
+3%
past year
Revenue per Available Rental (RevPAR)
$208.2
+6%
past year
Santa Cruz Performance Details
Total available listings
883
+3%
past year
Listings by rental channel
Airbnb (53%)
Vrbo (9%)
Both (38%)
Listings by rental size
1 Bedroom (44%)
2 Bedroom (25%)
3 Bedroom (20%)
4 Bedroom (8%)
5+ Bedroom (3%)
Rental growth in the last 12 months
Active Listings
+8%
past year
Listings by annual availability
1-90 nights (11%)
91-180 nights (12%)
181-270 nights (18%)
271-365 nights (58%)
Listings by rental type
Entire Home (80%)
Private Room (20%)
Shared Room (0%)
Listings by Cancellation Policy
Flexible (22.2%)
Moderate (40.1%)
Strict (27.8%)
Super Strict (9.9%)
Listings by Minimum Stay
1 Night (0.3%)
2 Nights (33.6%)
3 Nights (13.9%)
4-6 Nights (5.4%)
7-29 Nights (2.7%)
30+ Nights (43.9%)
What amenities do listings have?
Internet
99%
Wireless Internet
99%
Heating
91%
Parking
82%
Kitchen
79%
Who are the largest property managers?
| Property Manager | Listings | Annual Change | Reviews | Average Review |
|---|---|---|---|---|
O'Neal Vacation Rentals LLC | 39 | -0.0% | 3866 | 4.87 |
Beachnest Vacation Rentals | 28 | 0.1% | 231 | 4.77 |
Timeshare - RoomPicks | 24 | 24.0% | 9 | 4.44 |
Surf City | 20 | 0.1% | 876 | 4.78 |
BnB Sitter Santa Cruz | 12 | 0.0% | 1515 | 4.86 |
Occupancy
Occupancy Rate
55%
+5%
past year
Booking lead time
Register to see moreLength of stay
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Revenue
Average revenue
$4,819,606
+5%
past year
Entire place
Register to see moreHouse
Register to see moreApartment
Register to see moreHow much revenue did listings earn per month?
Average revenue over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Rates
Revenue per available rental (RevPAR)
$55
+5%
past year
Revenue per available rental
Register to see moreRevenue per available rental (RevPAR) over the last 5 years
Register to see moreWhat was the average daily rate?
Average daily rate over the last 5 years
-3%
past year
2023
2022
2021
2020
2019
2018
Revenue per available rental (RevPAR)
Revenue per available rental
$55
-7%
past year
Weekend revenue per available rental (RevPAR)
Register to see moreBest Month
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
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