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South Branch, Michigan short-term rental listings & supply

Updated By The AirDNA Data Team

South Branch, Michigan has 14 active short-term rental listings, tracked across Airbnb, Vrbo, and Booking.com.

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Total active listings
14
-6.7% YoY
Most popular size
3BR
35.7% of all active listings
AirDNA tracks daily performance across 10M+ Airbnb, Vrbo, and Booking.com listings in 120K+ global markets. How we collect this data →10M+ listings across Airbnb, Vrbo & Booking.com in 120K+ markets. How we collect →

South Branch, Michigan short-term rental listings

South Branch has 14 active short-term rental listings as of September 2025, tracked across Airbnb, Vrbo, and Booking.com. Active supply is down 6.7% from September 2024 to September 2025. Here's how the market breaks down:

  • By property type: 100% entire homes.
  • By size: 35.7% 3-bedroom, 28.6% 2-bedroom, 14.3% 4-bedroom, 14.3% 5+ bedroom, and 7.1% 1-bedroom.
  • By channel: 50% Airbnb-only, 35.7% Vrbo-only and 14.3% cross-listed.
  • By availability: 35.7% seasonal (1–90 nights), 35.7% part-time (91–180 nights), 14.3% most of year (181–270), and 14.3% full-time (271–365).
  • By minimum stay: 71.4% 2 nights, 21.4% 3 nights and 7.1% 30+ nights.
  • By cancellation policy: 50% moderate, 33.3% flexible and 16.7% strict.
50
Rental demand score
Full South Branch market overview How Market Score is calculated
Analyst's take

South Branch's Rental Demand score: 50 out of 100.

South Branch's Rental Demand subscore is 50 out of 100, one of five inputs to its overall Market Score of 73.

Rental Demand combines two inputs: annual occupancy (52% in South Branch) and year-over-year listing growth (active supply down 6.7% from September 2024 to September 2025).

It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.

The Market Score is a starting point, not an investment decision.

Market-level averages hide wide variation. Here's how to go deeper in the app:

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Key definitions

How AirDNA defines these metrics

Active listings
Active listings are the short-term rentals on Airbnb, Vrbo, and Booking.com that were available or booked in the trailing 12 months. AirDNA de-duplicates the same home across channels, and the count refreshes monthly.How AirDNA counts active listings →
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Active listings over timeIllustrative preview

How South Branch's active short-term rental supply has trended over the past year.

Sep '25Oct '25
See South Branch's month-by-month supply trend in the AirDNA app.

Listing mix

Four ways to slice South Branch's 14 listings

Property type

Entire home leads at 100%

  • Entire home100%

Bedrooms

3BR leads at 35.7%

  • 1BR7.1%
  • 2BR28.6%
  • 3BR35.7%
  • 4BR14.3%
  • 5BR+14.3%

Channel

Airbnb only leads at 50%

  • Airbnb only50%
  • Vrbo only35.7%
  • Multi-platform14.3%

Availability

Seasonal (1–90 nights) leads at 35.7%

  • Seasonal (1–90 nights)35.7%
  • Part-time (91–180 nights)35.7%
  • Most of year (181–270)14.3%
  • Full-time (271–365)14.3%

Listings by minimum stay

Share of South Branch active supply by host-set minimum stay

2 nights
71.4%
3 nights
21.4%
30+ nights
7.1%

Listings by cancellation policy

Share of South Branch active supply by host cancellation policy

Flexible
33.3%
Moderate
50%
Strict
16.7%

This is the tip of the iceberg

Go deeper on South Branch supply in the app.

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Keep digging into South Branch

South Branch market overview

The full South Branch market: 14 listings, $21.8K average revenue, 52% occupancy, $219 ADR. Topline metrics and the AirDNA Market Score.

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Revenue

Annual earnings, revenue by property type, and daily rates by segment.

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Seasonality

Occupancy, RevPAR, peak and trough months, seasonality score.

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Property Managers

The largest property managers operating in South Branch.

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Explore more markets

Other short-term rental markets in Michigan

Frequently asked

Common questions about South Branch

Get more in the app

There's a lot more inside the AirDNA app.

  • Custom comp sets
  • Neighborhood data
  • Deep filters
  • Heat maps
  • For Sale by yield
  • Export the data
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