Tawas City, Michigan short-term rentals run an average of 48% occupancy and $125 RevPAR across the year.
Tawas City short-term rentals run 48% average occupancy across the year, producing an annual RevPAR of $125 — occupancy multiplied by average daily rate.
From July 2025 to July 2026, Tawas City's occupancy is down 5.7% and RevPAR is down 7.4%.
On AirDNA's seasonality scale, Tawas City scores 46 out of 100, where a higher score means steadier demand year-round and a lower score means sharper peak-and-trough swings.
Tawas City's Seasonality subscore is 46 out of 100, one of five inputs to its overall Market Score of 82. A higher score means steadier demand across the year.
Seasonality is the percentage gap between Tawas City's lowest and highest monthly average revenue over the past year — the smaller the swing, the higher the score.
It is benchmarked against other short-term rental markets in the same country with at least 15 active listings.
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Key definitions
How occupancy and RevPAR rise and fall through the year in Tawas City, month by month.
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Frequently asked
Tawas City runs 48% annual occupancy.
Tawas City's short-term rental occupancy is down 5.7% from July 2025 to July 2026, currently 48% of available nights booked.
RevPAR (revenue per available rental) is occupancy multiplied by average daily rate. It reflects what a listing earns across every available night. Tawas City's annual RevPAR is $125.
Tawas City's RevPAR is down 7.4% from July 2025 to July 2026, currently $125.
Tawas City scores 46 out of 100 on AirDNA's seasonality scale. Higher scores mean steadier demand year-round.
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