AirDNA at Vacation Rental World Summit 2026
October 8-9, 2026 at the Cité Internationale – Centre de Congrès in Lyon, France.
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OPENING KEYNOTE | OCTOBER 8, 10:00-10:30
The Trends Moving Europe's Short-Term Rental Industry
In this opening keynote, AirDNA's Chief Economist Jamie Lane looks past the headline numbers to what's really moving Europe's short-term rental market: the pricing power gap between operators, weather-driven demand shifts, shorter stays, and growing regulatory pressure. He'll break down what each means for bookings, pricing, and occupancy, and what the US market signals about Europe's next chapter.
Backed by AirDNA data from across the continent, including exclusive pacing data on this year's biggest events, Jamie shows where demand is headed into 2027, how supply is changing, and what top operators do differently. Leave with practical ways to read your market, price with confidence, and plan for the year ahead.

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Get the European outlook
Jamie Lane opens VRWS on October 8 at 10:00 with AirDNA's read on where European demand is headed into 2027.


