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How Experience Kissimmee Used STR Data to Understand Their True Lodging Industry

Our biggest challenge was not knowing anything; nobody was collecting information. Kissimmee is sitting on a huge number of vacation rentals, but there was no data on the most basic metrics. What is the average occupancy? How much are properties going for per night?

Ty Marion, Research Manager, Experience Kissimmee

How Experience Kissimmee Used STR Data to Understand Their True Lodging Industry

Our biggest challenge was not knowing anything; nobody was collecting information. Kissimmee is sitting on a huge number of vacation rentals, but there was no data on the most basic metrics. What is the average occupancy? How much are properties going for per night?

Ty Marion, Research Manager, Experience Kissimmee

David Grey, Head of Yield Management

“We wanted to come up with our own assumptions analyzing the data. AirDNA - unlike other competitors – provides us with the raw data we need to utilize our own functions and methodology to interpret the data the way we want.”

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Customer

Experience Kissimmee

Headquarters

Kissimmee, Floriday

Industry

Destination Marketing Organization

Properties

30,000

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