Track the Major Trends in U.S. and European 
Short-Term Rental Markets

AirDNA’s Monthly Market Review will provide a central access point to our high-level analysis of trends and the general health of the short-term rental industry.

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In September 2025, Europe’s short-term rental market remained steady, with demand up 3.6% year-over-year and listings reaching 4 million. Regulatory pressures tightened supply but boosted occupancy and pricing power across key southern markets.

European Review September 2025: Market Holds Steady as Regulations Tighten and Growth Slows

Europe’s short-term rental market in September 2025 saw steady demand, rising occupancy, and tighter supply driven by new regulations.

In September 2025, the U.S. short-term rental market saw slower growth as demand dipped slightly year-over-year and supply expansion eased to its lowest level of the year. Rising nightly rates kept revenue steady, while strong holiday pacing points to a potential rebound heading into year-end.

U.S. Review September 2025: Demand Softens as Supply Growth Hits Lowest Point of the Year

U.S. short-term rentals in September 2025 saw slower demand and supply growth, steady revenues from higher rates, and strong holiday bookings signalling year-end recovery.

 In August 2025, U.S. short-term rentals reached record RevPAR levels despite a slight drop in occupancy. Supply hit an all-time high, demand accelerated for a second month, and strong nightly rates remained the key driver of revenue growth.

U.S. Review August 2025: RevPAR Hits All-Time High Despite Occupancy Dip

U.S. short-term rental demand reached a record high in July 2025, supported by rising nightly rates, steady booking activity, and strong Q4 pacing.

August 2025 brought record listings and demand for Europe’s STR market, though ADR softened slightly, leaving RevPAR flat. Resorts and major events like Oktoberfest drove growth, while northern markets outperformed southern ones.

European Review August 2025: Record Supply Meets Softer Rates and Shifting Demand

August brought record listings, steady demand, softer nightly rates, and standout RevPAR in coastal resorts and Oktoberfest hotspots.

July 2025 saw record demand and occupancy in Europe’s STR market, led by growth in emerging destinations. While listing expansion slowed in major markets, rising rates and steady forward bookings helped sustain overall momentum..

European Review July 2025: Lesser-Known Destinations Drive STR Momentum

Europe’s short-term rental market hit record demand and occupancy in July 2025, with growth in lesser-known destinations and rising rates across major markets.

The U.S. STR market reached record demand in July 2025, despite continued economic uncertainty and a dip in international travel. Strong ADR growth, a rebound in booking activity, and promising Q4 pacing highlight the market’s resilience.

U.S. Review July 2025: Record Demand and Strong Rates Offset International Decline

Track the world's major short-term rental trends in one clean monthly report. Industry-leading data from over 10 million properties on Airbnb and Vrbo.

AirDNA Monthly Market Review: Top Short-Term Rental Trends

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European Review August 2025: Record Listings, Softer ADR, and Shifting Travel Demand

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Monthly Market Review