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Industry Reports

European Review June 2026: Summer Demand Shifts North

Published: July 14, 2026

Last updated: July 16, 2026

Camilo Schmid Rivas
By

Camilo Schmid Rivas

MetricJune 2025June 2026YoY Change
Available Listings4.02 Million4.07 Million1.3%
Demand Nights47.71 Million46.13 Million-3.3%
ADR€139.51€150.057.5%
Occupancy61.9%60.3%-1.6%
RevPAR€86.37€90.524.8%
PeriodNew Listings% Change
June 2026140,000-
June 2025150,000-6.7%
June 2024178,000-21.3%
June 2023182,000-23.1%
ClusterCountryAvailable Listings (Jun 2026)YoY Change
Top 5 NationsFrance1.06 Million2.9%
Italy556 Thousand3.4%
United Kingdom404 Thousand3.6%
Spain382 Thousand-12.5%
Germany363 Thousand2.7%
>75 Thousand Available ListingsCroatia176 Thousand-3.4%
Greece156 Thousand-2.5%
Portugal121 Thousand3.9%
Poland87 Thousand7.2%
Denmark78 Thousand6.2%
>50 Thousand ListingsNorway72 Thousand8.0%
Sweden65 Thousand8.3%
Austria63 Thousand1.9%
Netherlands53 Thousand0.8%
Switzerland53 Thousand2.8%
<50 Thousand ListingsBelgium40 Thousand-3.3%
Ireland29 Thousand4.1%
Finland29 Thousand11.3%
Czech Republic26 Thousand8.9%
Hungary22 Thousand-2.1%
ClusterCountryNights Booked YoY ChangeDemand Nights YoY ChangeDemand Pacing Q3 YoY Change
Top 5 NationsFrance-3.2%-3.9%6.3%
Italy4.4%0.7%10.7%
United Kingdom-1.0%0.8%9.1%
Spain-9.4%-9.4%-3.7%
Germany-5.6%-9.9%1.0%
>75 Thousand Available ListingsCroatia-7.0%-14.0%-2.8%
Greece1.1%-2.1%6.4%
Portugal2.9%-3.4%3.6%
Poland2.9%4.2%12.2%
Denmark3.0%4.2%30.2%
>50 Thousand ListingsNorway-3.4%5.0%10.6%
Sweden-1.7%4.9%14.3%
Austria-3.5%-8.2%0.6%
Netherlands-3.1%-4.9%9.0%
Switzerland0.7%-6.0%3.6%
<50 Thousand ListingsBelgium-7.4%-6.0%7.9%
Ireland-4.1%0.2%8.4%
Finland10.3%4.5%21.0%
Czech Republic3.7%-1.1%8.8%
Hungary-10.0%-6.2%3.0%

ARTICLE SUMMARY

Europe’s short-term rental market softened in June, but the bigger story lies ahead. Discover how slower supply growth, strong summer pacing, and the coolcation trend are reshaping demand across the continent.

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Industry Reports
Camilo Schmid Rivas

Camilo Schmid Rivas

AirDNA Data Analyst

Camilo Schmid Rivas is a Data Scientist at AirDNA who brings a uniquely well-rounded perspective to short-term rental analytics. With a background that spans investment, real estate, and business analysis—including roles at Stayery and Sollers Consulting—Camilo has worn many analyst hats, each sharpening his ability to turn complex data into clear, actionable insights. A graduate of École hôtelière de Lausanne, he now channels his multidisciplinary expertise into uncovering trends that drive smarter STR decisions. In his free time, he enjoys playing tennis or scuba diving in or around Barcelona.